internet marketing
Why Your Next Marketing Campaign Should Include Storytelling
From primitive man, who drew stories in pictures on cave walls, to today’s novelists, telling stories is a tradition as old as time. There is something about stories that draws the listener or reader into the tale and engages them.…
9 Marketing Myths We Should Not Believe
9 Marketing Myths When it comes to marketing, you’ll hear a lot of different advice. One expert will say to always do A, while another expert says to never do A. At the end of the day, you have to…
How to Plan Content Marketing for E-Commerce Businesses
Content Marketing for E-Commerce Over the past few years, content marketing/writing has been used by major brands worldwide to increase web traffic and brand awareness. These days, brands cannot expect to expand their work by simply making a website and…
14 Web-Based Jobs You Might Be Interested In
Wouldn’t it be wonderful to roll out of bed and instantly be at work without a lengthy commute or hours spent on getting ready? More and more people are working from home these days either remotely for companies or as…
5 Ways Marketing Automation Can Make You Invincible
In the modern business world, it’s very important that companies leverage creative and innovative strategies to drive their goals. Also, it’s important to be fast at making the right moves and decisions, in order to gain a competitive advantage. Thanks…
How to Gain More Subscribers One CTA at a Time
One of the most valuable assets you can build as a business owner is a mailing list. Unlike followers on social media or traffic from a search engine, a mailing list is under your direct control. You can reach out…
How to Create Your Business’s Mission Statement
Your company mission statement shapes everything you do as a business owner. It sets the tone for how you grow, how you treat customers and what you value most as a business owner and a person. Taking the time to…
How to Produce Innovative and Fresh Content Ideas for Viewers
Once you enter the online world, you need to create content to sustain your website. Views will be generated when you provide good and interesting content. However, when you post often, you are bound to run out of ideas. How…
Best Ways to Optimize Web Fonts for Performance to your WordPress Site
When you create a website, everything from the theme to the fonts of the website matters. You need to optimize every little aspect and perfect the many things to ensure that your website is user-friendly. This helps you increase conversion…
Growing Your Brand with Influencer Marketing: 15 Top Design Examples for Inspiration
Influencer Marketing: Growing Your Brand The era of micro-influencers is here. With the proven efficiency of the influencer campaigns in reaching the highest possible engagement numbers, no wonder that every day you see more and more people in your Instagram…
Creating & Maintaining a Social Media Branding Strategy
5 Tips to Help Create Your Social Media Branding Strategy Every platform you use allows you to access a certain set of resources. This means that with your social media branding strategy, even with the same message you used a…
Is Your Website Always Considering the Customer Experience?
When customers land on your website, they expect a particular type of experience. The human attention span is short, and people don’t have the patience to figure out complicated navigation or sort through a lot of clutter. As a website…
3 Ways to Boost Your SEO in 2018
SEO Guide 2018 Web page visibility makes all the difference in the online world. It could save you a lot of money that you would have to spend on expensive campaigns in order to gather as many visitors as possible.…
Mobile SEO Rules You Need to Remember When Designing an App
Mobile devices became an important part of people’s private lives, but the increasing usage of smartphones also forced companies to invest in this segment of the business. Mobile browsing already makes more than half of Internet usage globally, which is…
How to Run a More Productive and Efficient Tech Company
You’ve heard it said that time is money, and this is particularly true when running a tech company. The more productive and efficient your company becomes, the better you’ll fare in this highly competitive field. Some of the big tech…
The Ultimate Website Marketing Strategy to Increase Conversions
Your Website Marketing Strategy: Modern businesses simply need a working and well-designed website to operate. Consumers nowadays rely on the Internet to do their research and their shopping. In order to be available to their customers, online businesses need a…
How to Create More Engaging Content for the Web
How to Create Engaging Content: 7 Ways When visitors land on your page, do they stick around for a while or do they bounce away? Most people go to a site looking for information on a specific topic or with…
The Iconic History Behind the Louis Vuitton Logo
Whether it is celebrities walking down Rodeo Drive carrying a Louis Vuitton bag or the upper class wanting to impress, this famous name brand demands attention. As of May 2017, Forbes estimates the brand value of Louis Vuitton to be…
How to Create the Website Your Target Audience Wants to Visit
Knowing your target audience impacts the way you approach the content on your site, but it should also shape every other element as well. Since a mere 22 percent of businesses say they are happy with their conversion rates, focusing…
Portfolio Spotlight: Zerust Website
Website Development & Product Photography – Zerust Portfolio Item Zerust, a company located in Twinsburg, Ohio, has a long history of developing, manufacturing and marketing rust and corrosion prevention products to a wide variety of customers across the globe. This…
How Crawl Speed Affects Your Search Engine Ranking
Crawl Speed and Search Ranking Internet users don’t want to waste any time typing in your URL and you can’t really blame them. They want a fast and seamless experience and that is why they favor search engines like Google.…
Email Marketing for Designers: Getting Started Tips
Digital marketing – and the internet in general – has made marketing much more accessible. The same digital marketing instruments used by big corporations are now available to small businesses and professionals, including you as a designer. It is easy…
Why Your Business’s Site Needs Before and Afters
Photographs of before and afters allow you to highlight the difference your product makes in the lives of your customers. They serve as a visual testimonial of what you can accomplish for the consumer as a company. If you aren’t…
Digital Marketing in 2018: How to Boost Customer Satisfaction
With the rise of the web, people’s approach to making purchases has changed significantly. They are now aware of how important they are to small businesses trying to survive in such a competitive marketplace. And, in return for their loyalty,…