internet marketing
Why a Custom Website is so Expensive (Part 2 of 2)
In short, because it takes a lot of time. More time than most outsiders can imagine. But why?
Web 1.0
Go Media’s founders started building custom websites in the 90’s. In those days, a typical website was comprised of the standard Home, About, Services & Contact. This is commonly referred to as a brochure site. It was often static html and rarely changed in a year. There was very little thought going into SEO. There were rarely contact forms. It might have had five graphic images, total. Publicizing your email address was considered perfectly safe. Javascript, on the other hand, was feared by the industry.
What’s Go Media Been Up To?
All’s well here at Go Media!
Storefront renovations are moving along swimmingly, with progress apparent every single day!
We’re counting down the moments until Weapons of Mass Creation Fest 2013! We’re busy assuring that our awesome Kickstarter backers get their handsome rewards, responding to speaker, designer, band and sponsor questions as well as collecting goodies for promotional tote bags. Last but not least we’re tying up the seemingly thousands of other loose ends that come with planning the best-fest-in-the-Midwest!
An Eye for Design: Building An Affordable Luxury Brand
Kumar Arora is entrepreneur meets designer.
His mother, a student of all things art, and his father a scientist specializing in nano coatings for eyeglass lenses, Arora was surrounded by inspiration. Watching, observing, studying, a student of Cleveland’s Case Western Reserve University and an Economics major at the Ohio State University, it seemed as if he was destined to create something big, something of his own one day.
“Rogue Eyewear has been a project well thought out over the years but is finally coming to fruition.”
Go Media Podcast – Episode 11: An Interview With Mark Brickey from Adventures in Design
In this episode, we sit down with WMC Fest Speaker Stage MC Mark Brickey from The Adventures in Design Podcast and Hero Design Studio. We talk to him about the challenges of podcasting, the Circle of Trust, and why being…
How to Sell Design Services Like Products
A big hello to you all! I’m Lauren, Account Services Manager (a.k.a, ‘sales girl’) here at Go Media. I’m thrilled to be connected with such an amazing community and look forward to sharing my contributions.
Out of a desire for company growth and expansion, Go Media has recently shifted to a product-based system of selling design services. What does switching from being a custom service firm to a product oriented service firm look like?
What’s Go Media Been Up To?
All is quiet here at Go Media – heads down, noses to the grindstone!
We’ll start with the bad…well, bittersweet news. Our Community Manager, Marissa Mele, has bid us adieu. Our hearts broke as we watched Marissa leave Go Media for the very last time, but we must admit that we’re happy too (read: jealous) – as Marissa is off for warmer weather! At least one of us gets to escape the Cleveland winters. We’ll miss you Marissa!
While we lost one we gained two.
Joining our staff are Simon Birky-Hartmann, new Arsenal Product Manager, and Heather Sakai, taking over as Community Manager.
Creativity Fueled by Community – Meet our Extended Family!
Have you met our Extended Family? We collaborate with a community of specialists who extend our capabilities by enabling us to fulfill a wider range of project requirements. These specialists comprise our Extended Family.
By plugging into this community, you can reap the benefits of a full service agency without losing the passion or focused expertise of a specialty firm. We’ve curated a selection of top of class businesses with a passionate focus on what they do best in order to extend comprehensive, yet expert services from full scope marketing services to intellectual property attorneys.
In our ongoing quest to become a true business ally, we journey alongside you to help you get where you want to go. We believe success isn’t just about increasing the bottom line – it’s also about designing and implementing strategies to provide top notch customer experiences and form lasting relationships. Because our creativity is fueled by community!
What’s Go Media Been Up To? – November 2012
Black Friday/Cyber Monday Deals We have been crazy busy here at Go Media. Last week, as many of us were stuffing our faces with turkey and mashed taters, the Arsenal team was gearing up for our Black Friday/Cyber Monday sales.…
On the Map Series 2
On The Map (OTM) If this is the 1st time you’ve heard of the On The Map (OTM) series, then you are missing out on seeing videos featuring the hottest businesses in Cleveland. On a personal note, this was the…
15 Design Podcasts You SHOULD Be Listening To
It’s been a little over a month since we released our very first podcast here at Go Media. Prior to that we’ve been avid listeners and we wanted to share with you our favorite podcasts. We also included a few…
Brand Building Workshop with William Beachy
Brand Building: From Simple Logo to Full-Fledged Brand in 8 Easy Steps Go Media founder and designer, William Beachy will be conducting a workshop for the 2012 Small Business Convention presented by COSE. The convention is on Thursday, October 25th…
The Thank You Economy – In Depth Review
The Thank You Economy My name is Marissa Mele. Many of you probably don’t realize that you already know me. I am the person that answers your tweets on Twitter, comments on your posts on Facebook, and repins the awesome…
52 Shades of Greed
The 52 Shades of Greed Project 52 Shades of Greed is a fully illustrated deck of playing cards brought to you by 2 art directors, 28 artists, and the 99%. The 52 Shades of Greed art directing team, Marc Scheff…
7 Side Income Strategies for Designers
I’ve seen some posts recently about how designers can make extra money online. Too often those posts are filled with crowdsourcing or design contest websites. Sure, you can submit a design to Threadless and maybe win some money or you…
Some Like it Dirty: Comic Book Inking and Coloring Tutorial
Comic Book Inking and Coloring Tutorial Earlier this year I was commissioned to come up with a series of character illustrations for Cohort Pictures new film project; ‘The Northern Mist‘, a suspense horror set during the Roman occupation of Briton.…
Go Media wins Interactive Media Award
Well, not directly, but the Pepsi More website we built for Damon over at Communicator International won Best in Class in the Marketing category. Damon and his crew at Communicator were hired by Pepsi to help market their campaign with…
6 Essential Marketing Tips for Designers
6 Essential Marketing Tips for Designers In today’s world, there are so many artists out there looking to get noticed. With design software readily available, everyone is a designer these days. But to those designers serious about getting your name…