Articles by Year: 2018
4 Designers We Can All Learn From
Inspiring Graphic Designers 2019 Designers get into the field because they love creating something from nothing and making beautiful, aesthetically pleasing designs. Over time, however, skills build, and designers expand and improve their work. One of the best methods for…
Six Design Trends Your Business Cannot Afford to Ignore
In modern design fields, it’s no longer acceptable to be average. That’s not to say it was ever acceptable in the first place but doing so now can have much more significant consequences on your business and clients. You see,…
How to Create a Company Slogan
Your company slogan sends a message about who you are as a company and shapes how consumers see your brand. Think about some of the more famous slogans that immediately come to mind, such as McDonald’s “I’m lovin’ it” or…
Blockchain Technology – Coming to a Website Near You
“Blockchain” has become crazy popular in recent years, thanks to the rising value of Bitcoin, Ethereum, and other forms of digital currencies. However, the fundamental technology behind this movement has implications for other parts of the internet beyond just cryptocurrency…
How to Improve Your Landing Page Before the End of the Year
Your landing page is the first impression site visitors have of your business. A landing page has the potential to pull site visitors in and turn them into customers or to drive them away. Out of the many challenges marketers…
Becoming a Professional, Freelance Artist
How to Become A Professional Artist with Lindsey Jo Scott Have you had to urge to leave your full-time position and pursue your love of art full-time? Today, with the help of local artist, Lindsey Jo Scott, we explored what…
6 Ways to Use Videos on Your Website
Ways to Use Videos on Your Website You’ve likely noticed that more and more videos appear online each year. Google now offers an option for videos at the top of search results, and many websites feature videos. Brands use them…
Growing Your Small Business: 14 Questions for Entrepreneurs
Starting your own firm or freelance business? Have your own small business, but looking for a boost? We here at Go Media, your favorite Cleveland design firm, are here to help by providing you with 14 fundamental questions that will…
How to Incorporate Seasonal Sales for Any Business
Seasonal Sales Techniques for Small Business Owners By the time the holiday season arrives, most business owners aren’t prepared. There are so many aspects to running a business and staying afloat that it’s difficult to find time to prepare for…
Why You Need to Start Using Apples Keynote
You probably had to create a presentation of some kind at least a couple of times in your life. Remember how everyone tried to be witty, innovative and smart in school with cool templates, fonts and animations in their presentations?…
Create an Online Marketing Plan that Will Grow Any Business
Every 21st-century business hell-bent on making a name for itself in the competitive marketplace needs a strong marketing plan. There is no way around it, if you’re not online and utilizing the power of digital marketing to reach audiences across…
Why You Shouldn’t Miss the Mobile World Congress
The Mobile World Congress is an event that takes place every year where we have giants of the mobile industry world exhibit their products and innovations. Considering the nature of the industry, these giants may differ. One year you are…
An E-Commerce Guide for Better Navigation and Categories
E-Commerce Navigation Best Practices & Site Navigation Guidelines Running an E-Commerce business has its own perks and obligations; the perk of access to a wider audience and the obligation of meeting the latest E-Commerce trends. Both these aspects have an…
Designer Face Off featuring Mike Klok and John Lee Clair
Welcome to Designer Face Off, where we ask two designers to go head to head, asking one another burning questions about their shared passions for design, entrepreneurship, and all things creative. Facing off today are designer Mike Kluk of Stuffed…
Graphic Design Agencies to Follow on Instagram
Some of our most popular posts have included our posts about who we suggest you follow on Instagram, such as our recent post entitled, “21 Hand Lettering Artists to Follow on Instagram.” Today, we thought we would recommend our favorite…
How to Create a Portfolio That Wows Your Customers
Your online portfolio is the face you present to the world that shows what you’re capable of as a brand. If you want to gain new clients, your portfolio needs to show you’re a professional that knows your way around…
How to Register a Trademark for Your Company
Trademark is a valuable part of any business since it’s the feature your clients will identify you with. It will stand for your reputation, products, and services, and that is why you need to protect it legally. Registering a trademark…
Don’t Cheapskate These 8 Critical Startup Costs
Business Startup Costs You Need to Consider Before you buy the first thing for your startup business, sit down with pencil and paper (or keyboard and fingers) and create a list of what you want, need, and absolutely must have.…
How to Create an Inspiring Work Space for Your Design Team
Creative types know that working day after day on various projects is taxing for even the most creative person. Figuring out ways to refill the creative well and stay motivated isn’t easy. But what if you could find inspiration from…
Brad Woodard of Brave the Woods is Coming to WMC: Off-The-Grid!
Designers, illustrators and small business owners, it’s almost time for this year’s WMC: Off-The-Grid, the three-day, all-inclusive design retreat Go Media created just for YOU! The retreat runs October 5 – 7th at Mohican State Park in Loudonville, Ohio. This…
A Complete SEO Checklist for Website Owners
Nowadays, every business needs to have a functional website. Websites have become the face of companies and online consumers visit those pages to shop, get informed or educate themselves. That being said, businesses must meet consumer demands, expectations and needs…
Portfolio Spotlight: Rock Medical Branding & Website
Go Media is so honored to have had the pleasure to work with Rock Medical, the premier Orthopedic Consulting Team here in Northeast Ohio, on their logo and website design. Over the past 16 years Rock Medical has served it’s…
5 Tips for Graphic Designers Who Work Remotely at Home
It’s great that you landed a remote graphic designer gig. You’ll have no more stressful drives to the office and you’ll have the ability to take walks when you want. You can schedule medical appointments during the week instead of…
Powerful Strategies to Increase Your Web Presence
How to Increase Your Web Presence: 4 Strategies Nowadays, most businesses operate online. That being said, operating in the digital world means that you must have a well-established presence on the web. The main reason is that the market is…