Graphic Design
Design Tools I Can’t Live Without
We asked our favorite designers…What design tools can’t you live without?
- Categorized: Graphic Design, Inspiration
- Tagged: go media's arsenal, Graphic Design
How the Design Workflow is Changing
Once upon a time, there was a method of design that involved plenty of time for brainstorming and upfront big picturing planning. Designers could meet with all interested parties, puzzle over design challenges, and play with problems until they’d found a (theoretical) solution.
But that approach to design workflow has been largely relegated to the history books—some would say, for the betterment of all. As the development world has embraced the Agile process with systems like scrums and big data analytics, designers find themselves under increasing pressure to iterate quickly, rather than spending lots of time planning for project demands that are highly likely to change just a week or even a day after the plan is finally set. This sounds to many experienced designers like it’s anathema to the creative process, and it can be, if we try to adapt Agile development practices wholesale, without tweaking them to fit the design workflow or mentality.
Conversely, the many designers who do make Agile their own find it can actually be a boon for creativity, forcing them out of productivity-deadening perfectionism and keeping them on their toes as they try to meet changing constraints. How are these designers embracing the more dynamic Agile approach to workflow while still holding strong to the more static elements of the design process that keep them surefooted and on solid ground? Let’s take a look at a few key approaches from beginning to end.
- Categorized: Graphic Design
- Tagged: Graphic Design
Inspiration Now! 11 Ideas from Our Favorite Designers
We’ve all been there, staring at the screen: cursor blinking, artboard sadly stark white, pencil sharpened and nowhere to go. Looking around you want so badly for inspiration to jump off the screen and bite you. Sometimes, just sometimes it does – but more often than not, you have to go looking for it. Even our favorite designers, on those dark and desperate moments, have to dig deep and think out-of-the-box to seek inspiration everywhere – and today they’re here to share with us some places you might find it, too.
- Categorized: Graphic Design, Inspiration
- Tagged: go media's arsenal, Graphic Design
The Responsive Pricing System
Hi Go Media faithful! Bill here! I’m back to deliver another teaser article from my book, Drawn to Business. One of the most common questions I get from young designers who are either freelancing or starting a firm is “What should I charge for my design services?” So today we’ll cover The Responsive Pricing System, Go Media’s own system of pricing/billing. Here goes.
- Categorized: Graphic Design, Business Insights
- Tagged: illustration, small business, business insights, Graphic Design
Top 100 Design & Inspiration Blogs: Go Media & Friends Favorites
Google Reader is retiring, but we here at Go Media believe RSS is far from dead. That’s why we’ve compiled a list of 100 of our favorite blogs to follow, however it is you may choose to do so. And even better, we had a little help from our friends.
- Categorized: News, Graphic Design, Inspiration
- Tagged: go media's arsenal, Graphic Design
An Eye for Design: Building An Affordable Luxury Brand
Kumar Arora is entrepreneur meets designer.
His mother, a student of all things art, and his father a scientist specializing in nano coatings for eyeglass lenses, Arora was surrounded by inspiration. Watching, observing, studying, a student of Cleveland’s Case Western Reserve University and an Economics major at the Ohio State University, it seemed as if he was destined to create something big, something of his own one day.
“Rogue Eyewear has been a project well thought out over the years but is finally coming to fruition.”
- Categorized: Graphic Design
- Tagged: Graphic Design, cleveland, internet marketing
How to Sell Design Services Like Products
A big hello to you all! I’m Lauren, Account Services Manager (a.k.a, ‘sales girl’) here at Go Media. I’m thrilled to be connected with such an amazing community and look forward to sharing my contributions.
Out of a desire for company growth and expansion, Go Media has recently shifted to a product-based system of selling design services. What does switching from being a custom service firm to a product oriented service firm look like?
- Categorized: Graphic Design
- Tagged: internet marketing, Graphic Design
Drawn to Business: Customer Retention Insights
Hi Go Media faithful! Bill here! I’m back to deliver another teaser article from my book, Drawn to Business. Today we’ll cover a topic vital to operating a thriving design firm: Customer Retention. Take good care of your customers. Nothing will…
- Categorized: Graphic Design, Business Insights
- Tagged: Graphic Design, illustration, small business
Dishing on Design with Valerie Mayen of Yellowcake
Skidding across fresh, bright black and white tile, a very exuberant 6 month husky jumped up excitedly to greet me at the door of Yellowcake, recently renovated and expanded Gordon Square boutique. Owner and Cleveland designer Valerie Mayen was quick to follow. “Mango! Get down!”
“Sorry! She gets very excited!”
Inside Yellowcake lives colorful, custom mod women’s coats, dresses and skirts, and the beginnings of a mens line including crisp ties and jackets. All of her designs crafted right here in Cleveland, Ohio, Mayen has had her roots in the city since November of 2011.
- Categorized: Graphic Design
- Tagged: Graphic Design, cleveland, apparel
Drawn to Business: Writing Winning Design Proposals
Hey Go Media faithful! Over the next few months I’ll be posting five excerpts from my forthcoming book Draw to Business as a series of teaser articles here on the GoMediaZine. So, without further ado, here are seven tips on…
- Categorized: Graphic Design, Business Insights
- Tagged: Graphic Design, illustration, small business
34 Inspiring Typography Designs
A Collection of 34 Inspiring Typography Designs featuring some of our favorite designers and WMC Fest Alums. If you like what you see, why not follow us on Pinterest.
- Categorized: Inspiration
- Tagged: Graphic Design
Business Perspectives for Creative Leaders part 7 of 7
My experience attending AIGA & Yale’s School of Management course Business Perspectives for Creative Leaders. It’s Friday – our last day of class. Today is only a half day. Our debriefing session wraps up at 2pm. They scheduled it this…
- Categorized: Graphic Design, Business Insights
- Tagged: Graphic Design, small business, business insights
Business Perspectives for Creative Leaders part 6 of 7
My experience attending AIGA & Yale’s School of Management course Business Perspectives for Creative Leaders. **These last two posts were delayed due to the internet being out at our hotel following a big thunderstorm.** Before I get into it, here…
- Categorized: Graphic Design, Business Insights
- Tagged: Graphic Design, small business, business insights
Business Perspectives for Creative Leaders part 5 of 7
My experience attending AIGA & Yale’s School of Management course Business Perspectives for Creative Leaders. I’m exhausted. I really need some sleep badly. If you decide to take this course – which I highly recommend, don’t plan on blogging at…
- Categorized: Graphic Design, Business Insights
- Tagged: Graphic Design, small business, business insights
Business Perspectives for Creative Leaders part 4 of 7
My experience attending AIGA & Yale’s School of Management course Business Perspectives for Creative Leaders. Fair warning: I’ve been drinking – a lot. AIGA and Yale’s Business Perspectives for Creative Leaders course is NOT like any educational experience you will…
- Categorized: Graphic Design, Business Insights
- Tagged: Graphic Design, small business, business insights
Business Perspectives for Creative Leaders part 3 of 7
My experience attending AIGA & Yale’s School of Management course Business Perspectives for Creative Leaders. Ok, wow. I’m pumped. Today was better than I had expected. Knowledge is power. At least, it feels like I’ve just acquired a super power…
- Categorized: Graphic Design, Business Insights
- Tagged: Graphic Design, small business, business insights
Business Perspectives for Creative Leaders part 2 of 7
My experience attending AIGA & Yale’s School of Management course Business Perspectives for Creative Leaders. Ok, so this will probably be my least informative post in this series. But I want to give you the complete experience, so despite the…
- Categorized: Graphic Design, Business Insights
- Tagged: Graphic Design, small business, business insights
Business Perspectives for Creative Leaders part 1 of 7
My experience attending AIGA & Yale’s School of Management course Business Perspectives for Creative Leaders. When my partners and I started Go Media many years ago, none of us had any formal business training. What we had was a passion…
- Categorized: Graphic Design, Business Insights
- Tagged: Graphic Design, small business, business insights
5 Tips for Creating Successful Packaging Design.
Good Brief… Any good packaging project starts with a creative brief that is well written and clearly lays out the objectives of the project. This document should give the designer precise information about the brand’s values and the brand’s promises…
- Categorized: Graphic Design
- Tagged: Graphic Design
Disciple Clothing interview
Jeff spoke to one of our clients, Lauren at Disciple Clothing, and asked some questions about her experience running an apparel company. Here are her responses, enjoy! Can you tell our readers about Disciple, how it started? Disciple started with…
- Categorized: Graphic Design
- Tagged: Graphic Design, apparel, business insights
Weapons of Mass Creation Fest 3 – Ask A Pro
Ask A Pro at the 2012 WMC Fest This year’s WMC Fest will feature an “Ask A Pro” table where students, young designers and freelancers can have their design industry questions answered. The table will feature a number of local…
- Categorized: Graphic Design
- Tagged: Graphic Design, business insights
Design Business | Get Your Questions Answered!
Hey Go Media faithful! I am just now one month into writing my book! If you’re unfamiliar with it, I’m writing a book about how to build a design firm. It’s basically my life story up to this point. I’d…
- Categorized: Graphic Design, Business Insights
- Tagged: Graphic Design, small business, business insights
The “Words” series by Jim LePage
Some introductory words As someone who’s far from being a believer, Jim’s series first caught my interest because of the beautifully crafted visuals. Did someone say textures? That said, I soon realized that Jim also publishes comments about the design…
- Categorized: Inspiration
- Tagged: Graphic Design, go media's arsenal
The strange and dark visual universe of Les Brûmes
A presentation Hello folks. Simon here. Today, I want to introduce you to the visual world of Flickr member Les Brûmes (The Mists in English). I came across her work via some inspiration post on Abduzeedo or another blog out…
- Categorized: Graphic Design, Inspiration
- Tagged: Graphic Design, go media's arsenal