Business Insights
Drawn to Business: Writing Winning Design Proposals
Hey Go Media faithful! Over the next few months I’ll be posting five excerpts from my forthcoming book Draw to Business as a series of teaser articles here on the GoMediaZine. So, without further ado, here are seven tips on…
Go Media Podcast – Episode 8: Interview with WMC Fest Speaker Troy DeShano
In this episode, Jeff Finley and Bill Beachy sit down with WMC Fest speaker Troy DeShano from The Old and New Project. Listen to the Podcast [powerpress] Show Notes We want to hear what you have to say about the…
Go Media Podcast – Episode 7: How to Close Design Leads
In this episode, Jeff Finley and Bill Beachy sit down to talk through a chapter from Bill’s upcoming book. In that discussion, Bill talks about putting yourself in a position to get hired by a client by putting together a great proposal.
Go Media Podcast – Episode 6: Weapons of Mass Creation Fest 2013 Kick Off!
In this episode, Jeff Finley and Bill Beachy sit down with Jesse Sloan and Todd Gauman to talk about Weapons of Mass Creation Fest. Plus, they share what makes a great design conference and music festival.
Go Media Podcast – Episode 5: 2012 Year in Review
This edition of the podcast is our 2012 Year in Review. A look back at our successes and failures of the year, what we’ve learned, and what we have in store for 2013.
This month’s Quick Tip is setting up Monthly Reports. It’s important to remind yourself of what you’ve accomplished, as well as where you can improve as you move forward.
Go Media Podcast – Episode 4: Pricing, Haters, and Bad Clients
This episode answers questions that you guys sent to us in comments here on the Zine, on Facebook and over Twitter. Listen to the Podcast [powerpress] Show Notes: Go Media Quick Tip: Under Promise and Over Deliver Know what it…
Go Media Podcast – Episode 3: The Role of a Designer
This episode focuses on the role of a designer with special guests Connie Ozan from Twist Creative and Julia Briggs from Blue Star Design. We also talk about setting up metrics for your business and the redesign of the Arsenal. Listen…
Episode 2: The Commoditization of Design and a Good Customer Experience
This episode focuses on the commoditization of design and a good customer experience with special guest photographer Dan Morgan of Straight Shooter. We also talk about elevator pitches and the redesign of GoMediaZine with Wilson Revehl. Listen to the Podcast…
Business Perspectives for Creative Leaders part 7 of 7
My experience attending AIGA & Yale’s School of Management course Business Perspectives for Creative Leaders. It’s Friday – our last day of class. Today is only a half day. Our debriefing session wraps up at 2pm. They scheduled it this…
Business Perspectives for Creative Leaders part 6 of 7
My experience attending AIGA & Yale’s School of Management course Business Perspectives for Creative Leaders. **These last two posts were delayed due to the internet being out at our hotel following a big thunderstorm.** Before I get into it, here…
Business Perspectives for Creative Leaders part 5 of 7
My experience attending AIGA & Yale’s School of Management course Business Perspectives for Creative Leaders. I’m exhausted. I really need some sleep badly. If you decide to take this course – which I highly recommend, don’t plan on blogging at…
Business Perspectives for Creative Leaders part 4 of 7
My experience attending AIGA & Yale’s School of Management course Business Perspectives for Creative Leaders. Fair warning: I’ve been drinking – a lot. AIGA and Yale’s Business Perspectives for Creative Leaders course is NOT like any educational experience you will…
Business Perspectives for Creative Leaders part 3 of 7
My experience attending AIGA & Yale’s School of Management course Business Perspectives for Creative Leaders. Ok, wow. I’m pumped. Today was better than I had expected. Knowledge is power. At least, it feels like I’ve just acquired a super power…
Business Perspectives for Creative Leaders part 2 of 7
My experience attending AIGA & Yale’s School of Management course Business Perspectives for Creative Leaders. Ok, so this will probably be my least informative post in this series. But I want to give you the complete experience, so despite the…
Business Perspectives for Creative Leaders part 1 of 7
My experience attending AIGA & Yale’s School of Management course Business Perspectives for Creative Leaders. When my partners and I started Go Media many years ago, none of us had any formal business training. What we had was a passion…
When to Seek Brand Therapy
Go Media prides itself in brand-building. We’re adept at tapping into the core identity of our clients’ brands and helping them find ways to reflect their values. So why would we hire an outsider to help with our own brand?…
Design Business | Get Your Questions Answered!
Hey Go Media faithful! I am just now one month into writing my book! If you’re unfamiliar with it, I’m writing a book about how to build a design firm. It’s basically my life story up to this point. I’d…
Daily Inspiration: Patience
Go Media president Bill Beachy sits down to give you some daily inspiration and advice. Bill shares his years of experience building Go Media into the company it is today. Topics in this video series include Getting Started, Happiness, Humility,…
Daily Inspiration: Go with the Flow
Go Media president Bill Beachy sits down to give you some daily inspiration and advice. Bill shares his years of experience building Go Media into the company it is today. Topics in this video series include Getting Started, Happiness, Humility,…
Daily Inspiration: Battling a Business Lull
Go Media president Bill Beachy sits down to give you some daily inspiration and advice. Bill shares his years of experience building Go Media into the company it is today. Topics in this video series include Getting Started, Happiness, Humility,…
Daily Inspiration: Humility is not Complacency
Go Media president Bill Beachy sits down to give you some daily inspiration and advice. Bill shares his years of experience building Go Media into the company it is today. Topics in this video series include Getting Started, Happiness, Humility,…
Daily Inspiration: Happiness is a Choice
Go Media president Bill Beachy sits down to give you some daily inspiration and advice. Bill shares his years of experience building Go Media into the company it is today. Topics in this video series include Getting Started, Happiness, Humility,…
Daily Inspiration: Eat Well
Go Media president Bill Beachy sits down to give you some daily inspiration and advice. Bill shares his years of experience building Go Media into the company it is today. Topics in this video series include Getting Started, Happiness, Humility,…
Daily Inspiration: Getting Started
Go Media president Bill Beachy sits down to give you some daily inspiration and advice. Bill shares his years of experience building Go Media into the company it is today. Topics in this video series include Getting Started, Happiness, Humility,…