Articles by Month: May 2019
14 Tips to Improve Your Video Marketing Campaign
Video Marketing Tips Videos have consistently grown in popularity in recent years and are a big part of most marketing budgets. However, you can spend a lot of time and money creating ones that have little to no impact. There…
How to Plan an Inbound Marketing Strategy for Ecommerce?
Inbound marketing is a set of marketing tactics and techniques concentrated on utilizing content relevant strategies to current and prospective purchasers and then pulling them toward a business and its products. A dominant characteristic of it is that inbound marketing…
How to Build an Omnichannel Marketing Strategy for Your Small Business
Omnichannel Marketing Strategy for Small Businesses As technology keeps evolving, the line between the online and offline world is beginning to blur. Namely, with the rise of social media, automation tools, and AI, your customers have become more demanding and…
How to Create a Unified B2B and B2C E-commerce Website
Selling to both consumers and businesses is one way to gain an edge on the competition and increase your market share. However, figuring out the best method of selling to two very different audiences isn’t as easy. Around 74 percent…
Brand Marketing 101 for Startups and Entrepreneurs
Brand Marketing Strategy A lot of entrepreneurs make the mistake of forgoing brand marketing and branding strategy during the early stages of their startup’s development and set-up. Most business owners tend to focus more on the product, and even though…
17 Stats & Facts You Can’t Ignore in Your Website Rebuild Strategy
Planning to redesign your website? Well, it must be all because you want to altogether upgrade your website up to the next level. In fact, the website credibility judgments are 75% depending upon the overall aesthetics. This clearly indicates that…
7 Latest Website Design Trends to Follow in 2019 to Keep Up with the Modern Market
The reliability of a website hugely depends on the design of the website. Audiences are more drawn to a clear and descriptive site which communicates the essence of its content easily to them. Establishing a brand reputation and driving more…
Fundamentals of Lean Business Planning for Small Business Owners
It’s not a matter of opinion, but rather, a simple fact that a business needs to have a business plan. In order to function properly, to break even, and to improve, you need a business plan. Without one, you will…