business insights
Project Managment: Go Media Style
Go Media’s Prooflab Demonstration Video from Go Media on Vimeo. This video will walk you through our customer and project management system called “Prooflab.” We built this application from the ground up based on our specific needs as a design…
13 ways to trick your client into happiness
The art of making your customers love the designs you create. In an ideal world our clients would think like designers. In an ideal world our clients have a good knowledge of marketing. In an ideal world they think logically…
The Dreaded Design Lull – 9 Ways to Get Out of a Slump
Recognizing and reacting to a slowdown in design work. I can remember clearly when it was just me alone in my apartment running this design firm. It was easy to stay busily and happily working on a non-stop string of…
Land Bigger Jobs: Appear “bigger” than you actually are
One thing that Go Media has done ever since we we put our first site online back in 2003, is tried to appear bigger than we were. This can have its pros and cons, but to the designer just starting…
Make it Look Like Affliction
As graphic designers for the apparel industry, we’ve heard the phrase “Make it Look Like Affliction” so many times. It’s a strange coincidence. You have a dozen apparel companies and bands who have absolutely nothing in common with each other…
Application advice for creative jobs
Because we’re looking to expand our staff here, I want to off some key advice to anyone applying. IT IS ALL ABOUT PRESENTATION!! Some of these things are common sense, but you’d be surprised how many people don’t think about…
Design Piracy – What to do when your designs are stolen
It’s happened to the best of us and will inevitably happen to you if it hasn’t already. Your hard work and creativity are ripped off without consent, permission, payment, or even credit. Oftentimes the idiot who assembled a piece of…
Web designers Get Clicky!
As some of you know, I’m a stats junkie. Since I’m involved with Cleveland web design, I love web analytics and keeping track of who is coming and going from all of Go Media’s sites. I use Google Analytics of…
Beginner’s Guide to Driving Web Traffic
You’ve manufactured your product, paid the talented artists at Go Media Inc. to build your website, posted it live on the internet and then sat back, put your feet up and waited for the cash to start flowing in. But…
An Open Letter to Student Designers
Advice for Graphic Design Students About twice a week I will get a letter from a student or young graphic designer that asks me a variety of questions. Typically they are questions like: “How do I get started in the…
6 Essential Marketing Tips for Designers
6 Essential Marketing Tips for Designers In today’s world, there are so many artists out there looking to get noticed. With design software readily available, everyone is a designer these days. But to those designers serious about getting your name…