Your logo is a visual representation of everything your company stands for. And with a statement like that, who wouldn’t be overwhelmed. It can be an difficult undertaking to sum up you or your clients’ entire brand identity in just a image or logotype. So where do you begin? Inspiration is the 1st thing that comes to mind. Here at Go Media we often ask clients to send us some logos they like to get a sense of their aesthetic taste and of course we have an in-depth discovery meeting where we glean as much information about their company to create the most representative logo for their brand.