Pepsi Express More
Coca Cola has their vivacious bottle. So it is a testament to dedicated brand strategy that Pepsi could make an aluminum can hold its own. Go Media was honored to give 'the can fans' an opportunity to share intimate interaction with this brand icon.
Go Media set a new bar with this immersive Flash Pepsi Can designer. Users add art with easy-to-use designer tools chock full of radical shapes from our Arsenal.
More advanced artists could go offline, using the software of their choice and return to publish their finished piece. From there, Can designers could share their creations with the world through social engagement and the ‘world canvas’.
In the ‘World Canvas’ of Pepsi Express More, guests could explore an infinte gallery of Pepsi Can art through Go Media’s Website design.
Pepsi gave the winning designer privilege of having their artwork applied to a billion actual Pepsi Cans made available in stores! Like all good democratic contests, the public voted up their favorite designs until the most popular rose to the top.