Designers Talking About Their Work

Designer Face Off featuring Mike Klok and John Lee Clair

Welcome to Designer Face Off, where we ask two designers to go head to head, asking one another burning questions about their shared passions for design, entrepreneurship, and all things creative. Facing off today are designer Mike Kluk of Stuffed Brain Studio and John Lee Clair, designer, videographer, photographer and owner of Big Shot Photo Booth.

Mike Klok is a freelance designer and the brains behind Stuffed Brain Studio, a creative studio specializing in branding, design, and illustration. They provide, “Quality Guts and Goods.” Mike is based out of Kalamazoo, Michigan. He met John Lee at last year’s design conference WMC Fest, where they became fast friends.

Designers Talking About their Work aka Designer Face Off: Featuring Mike Klok off Stuffed Brain Studios

John Lee is a long-time friend of WMC. As mentioned, he is a talented videographer (check out one of these hype videos he shot for us!) He is constantly working on multiple projects down in Charleston, South Carolina, where he is based. He specializes in design for both print and digital, along with photography and video production.

Let’s listen in on two amazing designers talking about their work and gaining insight from one another!

Watch last month’s Designer Face Off.

For the full Designer Face Off series, head to our YouTube Channel.

Want to get to know Mike and John Lee a little better?

Head to Mike’s official site: Stuffed Brain Studio | Facebook 

Learn more about John Lee here: Big Shot Photo Booth | Official Site | Facebook 

What’s the Best Type of Testimonial and How Will My Brand Benefit?

The social proof of testimonials lends a lot of credibility to your brand. It also allows people who might not be familiar with the work you do to see that you have happy customers. When it comes to content marketing, customer testimonials and case studies are considered the most effective forms of content. In fact, 89 percent of marketers indicate that testimonials are a necessary part of their overall content strategy.

You’ve probably already learned that testimonials are an effective way to reach new customers from the minute they land on your website. However, there are many different ways to implement testimonials into your content strategy. Here are the best types of testimonials and what they bring to your business model:

1. Interviews

Taking the time to feature a customer does a couple of things for your brand. First, it helps you get to know your target audience better, which in turn will allow you to perfect your marketing to this demographic. Second, it shows potential customers you have satisfied customers who are already using your product or service.

Your first step is to recruit customers to interview. One easy way to do this is to choose customers who’ve written a positive review recently. Ask them if they’d be willing to be interviewed about their experience. However, don’t overlook customers who’ve complained, but whose issues have been resolved. Your ability and willingness to strive for perfection can be a powerful testimony.

Software AG offers an in-depth look at some of its customers. For example, it tells the story of how a Chinese automaker utilizes its business software platform, how one retailer uses it to build a model for customer success and how it has simplified data-reporting for another company.

2. High-Profile Testimonials

When you think about sharing a high-profile testimonial on your website, your first thought might be using an influencer or a celebrity to tout your brand. While a high-profile testimonial can certainly encompass those elements, another way to show you are an up-and-coming brand is by using big-name companies for this purpose. As a result, you’ll gain the halo effect, where a big name makes the things they endorse look better.

Take a look at your client list. Choose your top five clients as far as how well known they are. As your company grows and you gain new, bigger clients, you can revamp this testimonial list from time to time. One creative way to use this method is to do a case study of how you’ve helped said company and then take snippets to show this to the reader, such as how a campaign helped XYZ Co. increase its conversions by 1,500 percent.

3. Video

If you aren’t already using video testimonials, this is something you can easily add to your brand to better engage your site visitors or your followers on social media. About 78 percent of people online watch videos every week. Creating a video testimonial does a number of positive things for your brand, such as forming a better emotional connection with your readers and lending a sense of credibility to your marketing efforts.

Hubble features software with real-time reporting that allows for data visualization and integration. It features a video of its customers describing how they personally use Hubble and the benefits. The video features people from different industries to show how flexible the software is.

4. Social Media Posts

If you plan to share testimonials on social media, there are a couple of options. First, you could reach out to customers with a large following and simply ask them to give your company a shout-out. This is likely the most effective way to add a testimonial, because it looks more organic. About 80 percent of Americans look for a recommendation from someone they know before making a purchase.

Your other option is to add short snippets and combine them with a photo of the customer or the product to encourage shares and retweets of the post. If your customer is online, it is also a good idea to tag them in the post.

5. Snippets

You don’t have to use a long testimonial in every instance. Creating blocks of quoted text that highlight a small part of what your business does is a smart tactic. You can pull these from a larger testimonial or case studies, or you can simply ask your customers to give you a short, one-line review.

Today’s average person is extremely busy. They might have 10 minutes on the train to work to glance at your website or social media page. If you provide them with snippets of information that can be quickly scanned, then the testimonial is likely to stick with them.

Vanderbilt University’s MBA program does a good job of highlighting students and professors who make the program memorable. Note the short snippet from one of its students who earned an MBA. This allows potential students to see what the program did for someone similar to them.

6. Reviews

Reviews are a form of testimonial if you think about it. They highlight a customer and what that customer thinks about the product or service. The last time you booked a hotel, what did you do first? More than likely, you checked out the online reviews. Make it easy for your customers to review your product by adding a review form to your website or sending a push on social media asking for their feedback. You can then pull short quotes from these reviews to highlight elsewhere as testimonials.

Best Types of Testimonials

Companies that were centered on the customer were around 60 percent more profitable than companies without this focus. The benefits to your brand are that you’ll lend credibility to your claims, show you are focused on the customer and reach new customers you otherwise might not have found. Take the time to make testimonials a part of your marketing plan and you’re certain to see positive results.

Video Production Strategies: Time Saving Tips and Tricks

5 Time Saving Video Strategies

Video Production Strategies: Time Saving Tips and Tricks

If you are like me, you use video as a marketing tool for your design studio. Building a video series for your brand or business is no small task. It takes someone with the technical know-how for video production and expert knowledge of the industry you are in to build an effective marketing presence through online video. Most of the time this role is given to a single person at a startup or a small team in a well-established brand. Most find it difficult to keep a weekly schedule of videos required to keep an engaged audience. But fear not budding Steven Spielberg in the making!  Here are some tips to integrate into your routine to help you create content at a faster pace.

Plan your release schedule:

You wouldn’t start a business without a plan, so don’t plan your videos about your business without one either. Make a list of 100 topics you could make videos on, then break them into smaller categories. For instance, I’m a VR designer, so it would make sense to do a month of building level layouts as a series then move on to the next subject once completed. Depending on how your release schedule looks like, you may break these video subjects by either a day, week, month or quarter. I tend to release two videos on the same subject during the week and a live stream while I work on larger projects so my audience can follow along or ask questions in real time.

Live stream when you don’t have time:

Sometimes life gets in the way and you might not have had the time to prepare a video for the week. If you can’t find the 3-4 hours to make a great video, you can always live stream instead.

This way, you can keep your release schedule and have a conversation with your audience at the same time. Be sure to let your followers know ahead of time so they can tune in. Have a list of topics you want to talk about ahead of time. It’s best to have 3-4 topics you can dive into with your audience that fit within a larger theme.

Film several weeks at once:

This may be the golden tip of time-savers for producing online video content. Film as many videos as you can at once, as setting up your camera, audio equipment and lights are time-consuming. By filming several videos all at once you can save yourself the hassle of doing the setup and breakdown for each shoot. Just be sure to change your clothes between filming each video so it appears that you filmed them week-to-week instead of all at once.

Side Note: I once filmed two months worth of videos right before I went on a diet. When I had to shoot the next series there was a visible difference in my weight. I received several Twitter messages about my “unhealthy weight loss” and health concerns over losing the weight so fast. If you are planning major changes to your appearance, it might be helpful to let your community know so you don’t end up with the same issue I did.    

Repurpose your content to other platforms:

You spent all that time on making your content, why would you just let your finished product sit in one place? If you are doing great audible content you might repurpose that audio from video into a podcast. If your thing is more “on the fly” use products like restream.io to broadcast to multiple video platforms at the same time. (It also consolidates your chat into one stream from multiple sources for easy back and forth.) These methods can help you make a widespread content net to reach more potential new viewers which you can convert into new fans.   

Cross-pollination helps your reach:

One of the goals of putting out videos is to build an audience you can later utilize. When you “cross-pollinate” you are essentially giving another video creator access to your audience and in return, they give you access to their audience. This is done by either making collaboration content or to guest appear on each other’s channels of influence. When you look for other channels to cross-pollinate with, it’s best to seek audiences that are similar to your own. As an example, if your content is about Flash animation, it wouldn’t make sense to cross-pollinate with a channel about interior decorating. You should take in audience size, quality and subject matter into account when you are looking into collaborations. This way, you can find channels that are similar to your own.  

With these time-saving methods, you can stockpile your marketing video content faster so you can focus on things that really matter. Go forth and build that audience!  

More about Eugene, a VR evangelist and visual designer immersed in pushing the boundaries of where tech and design collide. When he is not in the lab creating his next T-shirt design or VR film, he hosts the VR talk show Glitched.

Find him on Youtube | Twitter | Instagram | Official Site

Connecting with Other Creatives

Connecting with Other Creatives: My Top Three Tips

Connecting with Other Creatives

Welcome to Episode Two of our new video series, My Top Three. This video series introduces you to creatives of all kinds who have knowledge to share about their particular industry. Episode Two features Heather Sakai, Arsenal Manager here at Go Media and Event Director at Weapons of Mass Creation Fest. In today’s My Top Three, Heather will talk about her Top Three Tips for Connecting with other Creatives. Please enjoy the video below and connect with Heather @sakaipower on Twitter.

Snakes and Aceys

WMC Fest No Arms Screenprinting Challenge with Snakes and Aceys

royalty free video sites

Hey Designers, Head to these 8 Sites and Gobble Up Royalty Free Videos

Royalty Free Video Sites

Hey Designers, don’t have time to create your own video footage and need a place holder for your next dev project? You’re in luck. We’ve got a great list of sites offering up royalty free video footage* for use in your next design project. We’ve linked them for you below. (Each includes an example video clip).

Please share and leave any we’ve missed in the comments section below! * Please confirm the license on each video before using. Enjoy!

Life of Vids

Royalty free videos, clips and loops curated by a web agency from Montreal.

Motion Elements

Royalty free video, animations, motion graphics and more!

OpenFootage.Net

Photos and footage galore

Vidsplay

Free HD stock footage

Videvo

Free stock video footage and motion graphics

Videezy

Free HD stock video footage

xStock Video

Free to use in ‘Free to video projects.’ Read more about their licenses here.

Free  Groups on Vimeo

Totally free footage for your projects!

augmented reality tutorial

From Vector to Augmented Reality: A New Tutorial from Go Media’s Arsenal

Vector to Augmented Reality Tutorial

You asked, we answered! This all new, in-depth tutorial answers a question asked of us often here at Cleveland creative agency Go Media: “How do you create those awesome vectors?”

We’re answering that and a whole lot more, as in this two part video tut we’re teaming up with Photonic Creative Studio, a Cleveland-based company that specializes in 3D graphics, for an incredible project based on our vectors, known industry wide for being the best of the best.

If you were at our design conference, Weapons of Mass Creation Fest 6, you may have seen Photonic Creative Studio’s awesome augmented reality photo booth.

After receiving lots of interest, we decided to make a vector to augmented reality tutorial that shows how the 3D-modeled art weapons were created, specifically the futuristic x-acto knife. The process begins with one of the top questions we are asked at Go Media, “How do you create those awesome vectors?”

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This tutorial begins with conceptualization, sketch and the creation of our vectors and then turns it over to Photonic, who imports the illustration and creates the 3D model in Maya. The result is remarkable; the process is captivating and tons of fun.

Shop Now

Here’s what’s included:

preview-1

Sketch to Vector

Go Media’s Arsenal designer Jordan Wong will walk you through how he created the illustration of the futuristic x-acto knife. Beginning with the process of conceptualization and gathering references to work from, Part I will offer an inside look at how the original sketch was made as well as the steps of bringing the drawing into the computer via scanning. After a detailed walkthrough on turning the drawing into a vector in Illustrator, the segment will end with an overview of the finished diagram that was used to create the 3D model. (57 minutes)

preview-2

Vector to Augmented Reality

Ian Zeigler, the founder of Photonic, uses Autodesk Maya to import Jordan’s illustration and create the 3D model. This segment will kick off with basic navigation of Maya’s interface, including an explanation of tumbling, zooming, and basic hotkey modifiers. Ian will cover importing, rotating and scaling the image to fit the needs of the modeling phase. You will also learn about polygon modeling and the tools used, like extrude, move and scale, to bring form to the model. The tutorial will conclude with assigning basic materials, colors and textures, as well as the basic outputs for rendering, game-engine, or 3D print. (2 hours, 57 minutes)

preview-3

Resources Included

The tutorial includes:

  • Introduction Video
  • Step-by-step instructional videos (qty 6) outlining the process of taking a drawing from paper to vector, and from Illustrator to Maya. (3 hours, 55 minutes of content!)
  • Full working files of the example art weapons!

Shop Now

Vector to Augmented Reality Tutorial

WMC Fest 5 Video and Podcast: Martine Syms – Lesson of the Tradition

Video and Podcast by Speaker Martine Syms

Today’s Weapons of Mass Creation Fest video and podcast is brought to us by conceptual entrepreneur Martine Syms.

Martine’s moving talk, “Lessons of the Tradition,” took place at Weapons of Mass Creation Fest 5 in Cleveland, Ohio (home of Go Media, the source for mobile friendly website design in Cleveland). Martine’s “Lessons” was a close read of a Most Days, a Mundane Afrofuturist sound work.

Martine comments, “The talk is a guided tour of my ideas, both where I took them from and where I took them to. I explain my connection to the black radical tradition, using poet Kevin Young’s ideas, to provide a framework for how I understand my practice. Using Most Days as an example, I walk-through my process and show how my thinking evolved over the course of a few months.”

Watch the Video

Listen to the Podcast

Martine Syms Bio: “From 2007–11, I directed Golden Age, a project space focused on printed matter that I [Martine Syms] founded. I currently run DOMINICA, an imprint dedicated to exploring blackness as a topic, reference, marker and audience in visual culture. I have lectured at Yale University, REDCAT, SXSW, Light Industry, Project Row Houses, the Houston Museum of African American Art, California Institute of the Arts, University of Chicago, the Museum of Contemporary Art Chicago, Johns Hopkins University, Maryland Institute College of Art, and MoMA P.S.1, among other venues. My artwork has been exhibited and screened extensively, including presentations at the New Museum (New York), Institute of Contemporary Art (Philadelphia), MCA Chicago, Young Art (Los Angeles), The Green Gallery (Milwaukee), and White Flag Projects (St. Louis).”

@martinesyms

Cover photo by Becky Rother

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| stay tuned for news about our next wmcfest |

Beyond Collaboration: A Talk by Jolby and Friends

Today’s talk, held at our annual design, art and music conference, Weapons of Mass Creation Fest 2014, comes to us from Jolby and Friends. Jolby and Friends is a collaborative studio based in Portland, Oregon dedicated to telling stories through design and illustration. [Just another keen message from the home for custom website design in Ohio, Go Media].

Here’s what Josh Kenyon and Colby Nichols, otherwise known as Jolby and Friends, had to say about the talk you’ll find below:

Achieving Better Collaboration

“Most creators only scratch the surface about what it means to work with someone else. After 8 years of working together and pushing the idea of collaboration, we want to ask “what’s beyond a typical collaboration?” How can you get closer, dive deeper, and create something bigger than anything you could have imagined? Collaboration happens at every level of what we do from concept to execution. As a team of designers, makers, illustrators, thinkers, and wonderers, we accomplish more than any of us could have done on own. This is our foundation and our goal, to collaborate for the better.”

Watch the Video

Listen To The Podcast

This talk was given at Weapons of Mass Creation Fest 2014 in Cleveland, OH. For more info, check out wmcfest.com

To listen to more Fest talks, head to our Video and Podcast section, right here on the ‘Zine.

For more about Jolby and Friends, head to:
Official Site | Twitter | Instagram | Facebook

Cover photo by Caroline Moore

Jolby and Friends bio: Josh Kenyon & Colby Nichols (Jolby) began their partnership in 2005 after meeting at the Art Institute in San Diego. They began to do work as a team after-hours while working as Art Directors and Designers within various agencies. In 2010, the two decided to open their own studio built on the foundation of collaboration and creating the best work possible. They now operate as Creative Directors and Art Directors for Jolby & Friends.

How I Founded One of the Cleveland’s Most Respected Rock Venues: Cindy Barber of Beachland Ballroom shares her story

Video and Podcast: Cindy Barber of the Beachland Ballroom

Next in our line of engaging speeches from Weapons of Mass Creation Fest 5 comes to us from Cindy Barber, one of Cleveland’s Most Interesting People (2011, Cleveland Magazine) and founder of Beachland Ballroom.

Beachland Ballroom, located in the Waterloo neighborhood here in Cleveland, Ohio, is arguably one of Cleveland’s most respected rock venues. Over 14 years, the Beachland has helped break numerous acts, including the White Stripes and the Black Keys.

Let’s listen in as Cindy tells us her story.

Watch the Video

Listen to the Podcast

This talk was given at Weapons of Mass Creation Fest 2014 in Cleveland, OH. For more info, check out wmcfest.com

To listen to more Fest talks, head to our Video and Podcast section, right here on the ‘Zine.

For more on Go Media’s design services click here.

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For more about the Beachland Ballroom, head to:
Official Website | Twitter | Facebook | Instagram | Google+

Graphic Design Video Inspiration: Leaving a Mark by Eric Natzke

A Weapons of Mass Creation Fest Video and Podcast

Eric Natzke, Principal Designer for Adobe Experience Design group, joined Cleveland Web design company, Go Media this past summer at Weapons of Mass Creation Fest. As he took the stage, we were moved by his talk, Leaving a Mark, as he shared the obstacles he’s faced, risks he’s taken and joys he’s found and is finding in his career as an artist, designer and programmer.

Please watch and listen as Eric shares his adventures and lessons with us all.

Watch the Video

Listen to the Podcast


More about Eric:

Erik Natzke, artist, designer, and programmer, creates and gives material substance to his ideas through immaterial computer code.

His sensibility, combined with his stubborn resolve, has enabled him to push back the limits of his digital medium, beyond known methods and approaches. Erik Natzke loves to take risks, in the awareness that the value of failure lies in discovering new, never-before conceived solutions. The successes that have emerged from these risks have garnered numerous awards and speaking engagements around the world. All of which pale by comparison to the honor he gets when someone has chosen to put his artwork in their home.

As a Principal Designer for Adobe’s Experience Design group, Erik (as he proudly exclaims), has the good fortune of working with a variety of groups throughout the organization. Collaborating on ways to promote innovation within the tools we create at Adobe while searching for ways to reduce the friction within the process of creativity for our customers. Targeting both the existing spectrum of working professionals as well as those who don’t quite consider themselves ‘creative’ (yet). In the cult of creativity, ideas only gain value when they’ve been realized. Tools are the bridge between thought and reality. Not all bridges are built for all people, so our job (as tool builders) is to explore which infrastructures are best suited for the community were are desiring to serve.

Stay tuned to news about next year’s Weapons of Mass Creation Fest!
| wmcfest.com |

Witness 20 Creatives Sharing their Struggles and Successes: the WMC Fest 4 Videos

WMC Fest Speakers Bare their Souls

Jeff Finley, founder of WMC Fest, said it best: “Something about the WMC Fest stage, people stand up there and start spilling their guts. It transcends career. They took off their band-aids and showed us all their wounds, and it’s okay because they know they’ll be supported and taken care of. They will be loved.”

bandaids

Whether you were there in the crowd, or did not have the fortune to be, you’re in luck. We’ve collected all of the WMC Fest 4 speaker videos for you. They’re available below, as well as on our Vimeo channel.

Here, you can gobble up the generous, heartfelt, honest stories of John Jennings, Alonzo Felix, Timothy Goodman, Ann Friedman & Dylan Lathrop, Lisa Congdon, Rena Tom, Christen Carter, Stewart Scott-Curran, Caroline Moore, Adam Garcia, Valerie Mayen, Grace Dobush, Jon Contino, Nick Disabato, Jacqui Oakley, Kern & Burn, These are Things, Troy Deshano, Stephanie Landes Burris and Brandon Rike. Here, you can feel like you’re not alone.

Enjoy and we can’t wait to see you all at WMC Fest 5, coming up August 15 – 17 at the Cleveland Public Theatre. Sincerely, Your friends at Go Media, the best source for Web Development in Cleveland

Head to the WMC Fest page here: button

John Jennings: The Souls of Black Comix

Alonzo Felix: Fieldwork

Ann Friedman & Dylan Lathrop – A Picture and 1,000 Words

Lisa Congdon in Conversation with Rena Tom: Illustrating Gertrude Stein

Christen Carter (Busy Beaver Buttons) – How I Learned to Stop Worrying and Love the Work

Stewart Scott-Curran – How to Find the Devil in the Detail Without Selling Your Soul

Caroline Moore – How Punk Rock Made Me a Better Entrepreneur

Adam Garcia – The F Word

Valerie Mayen – Emotional talk at WMC Fest 2013

Grace Dobush – The Sound of One Man Networking

Jon Contino – The Rise of the Underdog

Nick Disabato – Too Uncomfortably Personal to Share at Professional Conference

Jacqui Oakley – The Substance of Style

Kern & Burn – Quit Jobs. Start Projects.

These are Things – How We Learned to Stop Worrying and Enjoy The Ride

Rena Tom in Conversation with Lisa Congdon: Building Your Dream Job

Troy DeShano – The Best Decisions Rarely Make Sense on Paper

Stephanie Landes Burris – What I Learned About My Job from My Eight-Year-Old Self

Brandon Rike – Betray the Institution

Our WMC Fest speaker videos are also available on our Vimeo Channel.

defy

Facebook | Twitter | Tumblr

Header lettered by Mary Kate McDevitt

Check out Cellar Door Cleveland’s WMC Fest Disarmed Sessions

Happy New Year from your friends over at Weapons of Mass Creation Fest!

Planning for this year’s event is underway, though we are still basking in the glow of WMC 2013.

We wanted to make sure you popped over to check out the awesome work that our friends over at Cellar Door Cleveland have done. They have just released the latest in their Weapons of Mass Creation: Disarmed series.  Disarmed gives viewers an intimate peek into the words and work of our 2013 performers.

Head over to Cellar Door Cleveland for Disarmed Sessions featuring Living Room and Cayetana. And don’t forget to check out the 2013 Speaker Videos, released here on the ‘Zine, as well.

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Visit Living Room at their official website, keep up with them on Facebook, and follow them on Twitter.

Cayetana

Find the music of Cayetana on Facebook, follow them on Twitter, and visit them at their official website.

Watch past Disarmed sessions: Leah Lou & the 2 Left Shoes • The Sidekicks

Video by Window Frame Productions / Photos by Andrew Wells Photography

Thanks to Cellar Door Cleveland | Cellar Door on Twitter | Cellar Door on Facebook

5 Gigposter Process Videos You Need to See Now

There’s not much more that the artists and graphic designers here at Go Media love more than a great Gig poster design.

There is an ever growing haul of poster process videos being uploaded online. Slowly, we are seeing many designers shed some light into the way they create some of their latest work. In this article, we will focus on gigposters only, but don’t be fooled; there are plenty of process videos for other posters out there.

I have selected these five videos as they show some of the variety of different ways in which you can create a gigposter. There are other great examples out there which I hope this article inspires you to seek out for yourselves, as well as view all the other videos these designers and illustrators have uploaded themselves.

Kevin Tong:

Kevin Tong is an illustration powerhouse. If you haven’t heard of him or seen his work then we need to correct that error right now.

Here we see Kevin create this gigposter by illustrating the different sections one by one and the development of each piece. Also the equipment he uses gives us a little insight into the process of the poster. Kevin then shows us how these sections are pieced together, and he was even kind enough to show us how the color separations fit together at the end of the video.

Munster Studio:

This is a two part video for the Napalm Death poster by Munster Studio. Munster Studio is run by Dani Crust from Barcelona, Spain. This video is yet another example of how people design differently. There isn’t one specific way to do anything in the design world and these examples really do emphasize that point.

The first video is the whole design process, from sketches to final print-ready design. The second video is all about the printing process.

Army Of Cats:

This video was produced by Graham Pilling (aka. Army Of Cats), whom, like me, hails from merry ol’ England. Here he does something a little different than the other videos. Instead of going into great detail of the design process; he only briefly spends time showing us the process. Graham spends the vast majority of the video showing the printing process.

All these gig posters in this article are limited edition, screenprinted posters. The importance of screenprinting gigposters isn’t something I will discuss right now, as this isn’t the time or place, but it is important nonetheless. Screenprinting is an art form in itself and this video shows you that art form in motion.

Monkey Ink Design:

Monkey Ink Design (Drew Binkley and Alicia Waters) created this gem for The Black Keys late last year. This process video really hits home with me because it reminds me so much of when I was a kid and I used to draw out little battles like this. But here is a full blown gigposter, and considerably more professional. It really brings it to life watching the battle escalate throughout the video.

DKNG:

DKNG are the seasoned professionals in the poster process world. I have been an avid viewer of their Vimeo channel for quite a while now, and they still keep sharing their process with us constantly. So if you haven’t already, after you finish reading this, head over to their Vimeo page and check out their other videos.

I’m sharing this video with you because not only do we see the development from sketch all the way through to the final design, but we also get to see a poster design being tackled in a different way to the previous examples.

Which video was your favorite? What did you learn that was most helpful? Please share with me in the comments below!

WMC Fest 2013 documentary film

Weapons of Mass Creation Fest short documentary film

Three Days that Changed Our Lives

Weapons of Mass Creation Fest 4 went down in the summer of 2013 in Cleveland, OH at the historic Cleveland Public Theatre and inspired us greatly. Over 1,500 dreamers, doers, makers and mistakers joined together with common goal: to be challenged like nothing else before, to question ourselves and not let fear and failure stop us from loving what we do.

bleeding

Highlights included soul-baring speeches from some of the industry’s best, wall-to-wall art, music from over 40 bands, break-dancing and our first annual artists battle, Ink Wars (sponsored by our friends over at Adobe). Through it all, a sense of togetherness, kindness and community was palpable.

We truly created a movement.

wmcfest4

Director: Aaron Freeder
Produced by: Go Media
Creative Director and WMC Fest Founder: Jeff Finley
Custom Lettering: Brandon Rike, Jon Contino, Jeff Finley, Mary Kate McDevitt, Jillian Adel, Alonzo Felix, Troy DeShano
Animation: Zach Christy

Missed out on WMC Fest goodies?

It’s okay! Leave a comment below telling us why you love WMC Fest and on 10/25 we’ll choose one winner at random. That lucky winner will receive a WMC Fest prize pack including a WMC Fest t-shirt, button pack, sticker and journal. Good luck!

WMC on Facebook | Twitter | Tumblr
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Daily Inspiration: Patience

Daily Inspiration Videos by Go Media President Bill Beachy

Go Media president Bill Beachy sits down to give you some daily inspiration and advice. Bill shares his years of experience building Go Media into the company it is today. Topics in this video series include Getting Started, Happiness, Humility, Patience, Flow, Focus, Productivity, Business Systems, Courage, Eating Well, Obstacles, and Creativity.

For more information about Bill Beachy, check out his bio on gomedia.us. Bill is currently accepting opportunities to speak at your event, university, or business.

View all episodes of Daily Inspiration here

Sponsored by Prooflab
The Daily Inspiration video series is brought to you by Prooflab – a client and project management app built and used by Go Media for designers.

Proolab - the best client and project management app for designers

Hope you enjoy the video!

Or download the podcast