Happy New Year from our Awkward Family to Yours

Have a, like, totally radical new year.

Another new year is upon us and here at Go Media, we’re feeling really thankful. Thankful that we get to do what we love to do each and every day. Thankful to be surrounded by a kind and inspiring community. Thankful to be able to work collaboratively with such interesting, design-minded folks.

We’d like to take this opportunity to let you know how appreciative we are for you and all the ways in which you have touched our lives. We thank you for entrusting in us and becoming part of our weird and wonderful Cleveland design family.

Here’s to 2015!

Wishing you and yours the best,
Your friends at Go Media

Follow our adventures on Facebook | Twitter | Instagram

Best Spotify Playlists for Getting Sh*t Done, Go Media Staff, Volume 7 – Heather Sakai

Volume 7, by Heather Sakai

Christmas has come and gone and so it’s time to get back in the game. If you’re feeling sluggish and need an extra boost to focus and face the day with gusto, we’re here to help.

Simply grab your headphones, press play, and prepare to get some sh*t done.

Sakaipowered

Today’s playlist was created by Heather Sakai, Arsenal and Community manager here at Cleveland Graphics Firm, Go Media. It’s certain to inspire while get you dancing in your seat. Enjoy!

More Go Media Staff’s Spotify Playlists for Getting Sh*t Done:
Volume 1, William Beachy
bestspotifyplaylists-volume-11
Volume 2, Bryan Garvin
bestspotifyplaylists-volume-2
Volume 3, Jeff Finley
bestspotifyplaylistsvolume3jefffinley
Volume 4, Wilson Revehl
music-monday (1)
Volume 5, Aaron Roberts
creativity-boost-best-spotify-playlists-for-getting-shirt-done-go-media-staff-volume-5

Volume 6, Kim Finley
creativity-boost-best-spotify-playlists-for-getting-shirt-done-go-media-staff-volume-6

New Hoodie Mockup Templates are Here!

Mockup Everything’s Hoodie Mockup Templates

Cleveland graphics company, Go Media, the creators of Shirt Mockup, are proud to bring you Mockup Everything.

Mockup Everything provides an easy-to-use online platform for applying your graphic designs to a growing variety of print products. Since all of the work is done right on our homepage, you need not use any fancy software like Photoshop. Just select your template, choose your apparel or print product color, select your background and press save. The result is a jpeg snapshot to share with your marketplace.

If you’re a Pro Member, you will also be granted the option of saving out transparent png snapshots whenever you choose a transparent background for your mockups.

Mockup Everything is a great way to test your product’s market potential as well as explore how it might look before going through the expensive manufacturing process.

Taking these extra steps in your process will save you from what may have been design disaster. So, what are you waiting for?

Try Pro free for 7 days

We’re proud to introduce the newest in our long list of hundreds of templates!

Check out this month’s releases,

which include 5 new Womens Hoodie Mockup Templates:

Women’s Triblend, Ghosted Side View

ladies-triblend-ghosted-side-view

Women’s Zipper Hoodie, Ghosted Back, Version 2

ladies-triblend-zipper-hoodie-ghosted-back-version-2

Women’s Triblend Zipper Hoodie, Ghosted Front

ladies-triblend-zipper-hoodie-ghosted-front

Women’s Triblend Zipper Hoodie, Ghosted Front, Version 1

ladies-triblend-zipper-hoodies-ghosted-front-version-1

Women’s Zipper Hoodie, Ghosted Back, Version 1

zipper-hoodie-ghosted-back-version-1

Check out the rest of our template library:

Template-Library---Mockup-Everything

Let’s go Mockup Everything!

Best Spotify Playlists for Getting Sh*t Done, Go Media Staff, Volume 6 – Kim Finley

Best Spotify Playlists Ever.

Music Monday, ya’ll! Our Office Manager, Kim Finley, is here to hook us up with the perfect playlist for when cash is flowing and making money is the order of the day in custom Cleveland web design. Put the cash in my hand! There are currently 23 songs on the playlist and more will be added over time.

Songs fall under the rap, EDM, or trap category. Get ready for a money makin dance party!

Kim Finley’s Money Makin Playlist

More Go Media Staff’s Spotify Playlists for Getting Sh*t Done:
Volume 1, William Beachy
bestspotifyplaylists-volume-11
Volume 2, Bryan Garvin
bestspotifyplaylists-volume-2
Volume 3, Jeff Finley
bestspotifyplaylistsvolume3jefffinley
Volume 4, Wilson Revehl
music-monday (1)
Volume 5, Aaron Roberts

creativity-boost-best-spotify-playlists-for-getting-shirt-done-go-media-staff-volume-5

Check out Kim’s blog, Surprise, It’s Kim, where she’ll treat you to more music deliciousness. | Kim on Twitter

Graphic Design Video Inspiration: Leaving a Mark by Eric Natzke

A Weapons of Mass Creation Fest Video and Podcast

Eric Natzke, Principal Designer for Adobe Experience Design group, joined Cleveland Web design company, Go Media this past summer at Weapons of Mass Creation Fest. As he took the stage, we were moved by his talk, Leaving a Mark, as he shared the obstacles he’s faced, risks he’s taken and joys he’s found and is finding in his career as an artist, designer and programmer.

Please watch and listen as Eric shares his adventures and lessons with us all.

Watch the Video

Listen to the Podcast


More about Eric:

Erik Natzke, artist, designer, and programmer, creates and gives material substance to his ideas through immaterial computer code.

His sensibility, combined with his stubborn resolve, has enabled him to push back the limits of his digital medium, beyond known methods and approaches. Erik Natzke loves to take risks, in the awareness that the value of failure lies in discovering new, never-before conceived solutions. The successes that have emerged from these risks have garnered numerous awards and speaking engagements around the world. All of which pale by comparison to the honor he gets when someone has chosen to put his artwork in their home.

As a Principal Designer for Adobe’s Experience Design group, Erik (as he proudly exclaims), has the good fortune of working with a variety of groups throughout the organization. Collaborating on ways to promote innovation within the tools we create at Adobe while searching for ways to reduce the friction within the process of creativity for our customers. Targeting both the existing spectrum of working professionals as well as those who don’t quite consider themselves ‘creative’ (yet). In the cult of creativity, ideas only gain value when they’ve been realized. Tools are the bridge between thought and reality. Not all bridges are built for all people, so our job (as tool builders) is to explore which infrastructures are best suited for the community were are desiring to serve.

Stay tuned to news about next year’s Weapons of Mass Creation Fest!
| wmcfest.com |

Illustrator and Photoshop Tutorial: Create a cool occult LP jacket with the occult symbols collection!Create a cool occult LP design with the occult symbols collection

Illustrator and Photoshop Tutorial: Create a cool occult LP jacket with the occult symbols vector collection!

A dive in the deep end

Hello Zine readers! Simon from The Shop here.

It’s been a while, and I hope you all have had cool things happen since we spoke last. I’m excited to be back here today, and to share my latest Illustrator / Photoshop tutorial with you. We’re going to create a cool album cover with Jeff’s Occult vector collection found on the Go Media Arsenal.

Illustrator and Photoshop Tutorial: Create a cool occult LP jacket with the occult symbols collection!

Illustrator and Photoshop Tutorial: Create a cool occult LP jacket with the occult symbols collection!

Illustrator and Photoshop Tutorial: Create a cool occult LP jacket with the occult symbols collection!

Illustrator and Photoshop Tutorial: Create a cool occult LP jacket with the occult symbols collection!

Create a cool occult LP design with the occult symbols collection!

Create a cool occult LP design with the occult symbols collection!

You should get the complete thing. For less than $40, you get a really nice set of assets, that you can re-use in so many projects.

BUY THE OCCULT SYMBOLS COMPLETE COLLECTION

The brief is alas fake, but let me introduce you to the band: they’re called Fiat Lux, and have just released their album Æterna. Imagine a band at the crossroads between Xploding Plastic’s Kissed by a kisser:

This Will Destroy You

https://www.youtube.com/watch?v=KStWfDdOYlM

And Slipknot’s Vermilion Part II

With these references, we could define the band’s universe as dark, strange, occult, mysterious, and “out there.” From there, it’s time to look at our resources, and to start sketching.

Step 0: conceptualizing

Like I said earlier, our primary resource will be the sweet collection of occult symbols and esoteric elements Jeff designed and recently released on the Arsenal. Let’s have a closer look at the various packs composing the full collection.

Create a cool occult LP design with the occult symbols collection! Create a cool occult LP design with the occult symbols collection! Create a cool occult LP design with the occult symbols collection! Create a cool occult LP design with the occult symbols collection! Create a cool occult LP design with the occult symbols collection! Create a cool occult LP design with the occult symbols collection! Create a cool occult LP design with the occult symbols collection! Create a cool occult LP design with the occult symbols collection! Create a cool occult LP design with the occult symbols collection! Create a cool occult LP design with the occult symbols collection! Create a cool occult LP design with the occult symbols collection! Create a cool occult LP design with the occult symbols collection! Create a cool occult LP design with the occult symbols collection! Create a cool occult LP design with the occult symbols collection!

As you can, the 500+ elements give us quite a range of options to choose from, and of directions to explore. It’s time to break out the pencil and paper, and to find arrangements that fit the band’s universe. After a few hours of playing with combinations, these are the ones I came up with that I liked the most and that I felt were presentable to “the client.”

Create a cool occult LP design with the occult symbols collection!

After chatting a bit with Heather, who agreed to play the role of the band, we agreed on the top right design. It looks like a complex design, but is accomplished with only a few elements. It speaks of time (the hourglass), of control and/or the divine and spiritual (the all seeing eye), of mysteries (the keys), of power (the lightning bolts, the crown, and the diamond), of death (the skulls)…

Create a cool occult LP design with the occult symbols collection!

Now that we have a design, we should execute it, don’t you think?

Step 1: vectors

The design will be assembled and colored in Illustrator, and then textured in Photoshop. This will allow us to get the best of both worlds, when we need it. We need Illustrator’s flexibility and vector manipulation tools to quickly build our layout, while we need Photoshop’s unparalleled abilities to manipulate textures.

File setup

Obviously, that’s where we start. It’s like putting the foundation for our final piece in place. Start by creating a new 15″x15″ document in Illustrator. Most record art is usually delivered at 12.5″x12.5″, so why 15″x15″? The reason why is easy: even though we’re working in vectors, working at size 1:1 (or slightly bigger) helps when you’ll place all of that in Photoshop. Working at 15″x15″ could also help you/your client to quickly re-purpose the art as a print of some kind.

Create a cool occult LP design with the occult symbols collection!

Assets gathering

Next, we need to go through the various packs in the occult collection, and to get all of the assets we’ll need in our Illustrator document. From gma_all-seeing-eyes.ai, we need the bottom left element (all seeing eye with small burst).

Create a cool occult LP design with the occult symbols collection!

From gma_esoteric_spiritual_symbols.ai, we need the thin diamond asset.

Create a cool occult LP design with the occult symbols collection!

From gma_esoteric-misc.ai, we need quite a few: globe, masonic symbol, crown, and hourglass.

Create a cool occult LP design with the occult symbols collection!

The triangular element comes from gma_hand-drawn-shapes.ai

Create a cool occult LP design with the occult symbols collection!

The key asset comes from gma_keys-anchors.ai.

Create a cool occult LP design with the occult symbols collection!

The skulls are from gma_skulls-crossbones.ai

Create a cool occult LP design with the occult symbols collection!

And the lightning bolts are from gma_wings_laurels_lightning.ai

Create a cool occult LP design with the occult symbols collection!

And here are all of our assets

Create a cool occult LP design with the occult symbols collection!

Layout building

Building the layout itself is simple: we’re just sticking to the sketch. Start by organizing the elements as the sketch as them. I also placed guides in place to assist in the process: a series at 1″ of the canvas’ edges, and some to indicate its center. Don’t worry about proportions, or orientations just yet.

Create a cool occult LP design with the occult symbols collection!

From there, having your sketch in front of you, it’s easy to place and resize elements appropriately. Let’s start with the corner elements. I have them all placed within the guides at 1″ of the piece’s edges. I have up-sized the hourglass slightly, increasing its width to 1″, and also flipped the orientation of the globe (Transform > Reflect > Vertical).

Create a cool occult LP design with the occult symbols collection!

Create a cool occult LP design with the occult symbols collection!

Create a cool occult LP design with the occult symbols collection!

Create a cool occult LP design with the occult symbols collection!

Next is the “center piece” of our design: the crown/all seeing eye/triangular element combo. I started by increasing the width of the all seeing eye to 5″, and adjusted both the crown and triangular element’s sizes from there. The logic I followed was to give both elements a line thickness comparable to the all seeing eye, which makes them elements of a same ensemble. The crown ended up being 3.5″ wide, and the triangular element 3″ wide.

Create a cool occult LP design with the occult symbols collection!

In order to make the visual flow of the piece more dynamic, I also turned the triangular element upside-down.

Create a cool occult LP design with the occult symbols collection!

The top of the crown is aligned with the top horizontal guide. The all seeing eye is aligned so the top of the eye lines up with the horizontal center guide.

Create a cool occult LP design with the occult symbols collection!

Create a cool occult LP design with the occult symbols collection!

Our center piece is ready.

Create a cool occult LP design with the occult symbols collection!

Let’s put the lightning bolts in place next, as they’ll be our cue to align both the skull pair and the key pair. I’m using them to create a visual link from the crown to the triangular element. Each bolt is aligned to its respective guide close to the frame’s edge, as well as roughly vertically centered in the piece. That combination of constrains place the new dimensions of one of the bolts at roughly 4.5″ wide.

Create a cool occult LP design with the occult symbols collection!

I like the result, but the bolts are too thick and overpowering compared to the rest of the elements. A quick trick is to give them a stroke (aligned to the inside of their shape), and to subtract it using the pathfinder. Let me show you how.

Start by assigning a stroke to both bolts, in order to make their thickness visually more satisfying. I’m using a white stroke, in order to right away get a sense of the results. I’m using 5 points for the stroke thickness.

Create a cool occult LP design with the occult symbols collection!

Once we’re happy with the amount of lightning hidden by the stroke, it’s time to actually delete it. Start by expanding the stroke to make it a vector element (Object > Expand appearance).

Create a cool occult LP design with the occult symbols collection!

Proceed then to use the Pathfinder’s Merge functionality to effectively fuse the white outline and the black bolt together.

Create a cool occult LP design with the occult symbols collection!

What the Pathfinder will do is merge the various shapes, and “clean out” the hidden paths.

Create a cool occult LP design with the occult symbols collection!

Once you have done that, you can delete the white shape after selecting it with your direct selection tool (A).

Create a cool occult LP design with the occult symbols collection!

Apply the same process to the second bolt.

Create a cool occult LP design with the occult symbols collection!

From there, you can rearrange the bolts to fit the layout better visually. Here’s the before:

Create a cool occult LP design with the occult symbols collection!

And here’s the after (with guides). The bolts have been lowered, in order to line up with the triangular element.

Create a cool occult LP design with the occult symbols collection!

From there, it’s time to finalize the placement of the skulls. I’ve located them between the bolt and the crown. I’ve also flipped the skulls appropriately so they are directed towards the outside of the piece.

Create a cool occult LP design with the occult symbols collection!

The last piece of our layout puzzle is the pair of skeleton keys. These are rotated 45°, and aligned with the edge of the bolts, as well as with the first “module” of each bolt.

Create a cool occult LP design with the occult symbols collection!

Step 2: colors!

The color palette I chose comes from COLOURlovers, and is called Kabbalah ², which fits right in with our theme.

Create a cool occult LP design with the occult symbols collection!

The palette features 5 colors, but we’ll only use 4 of them. From left to right:

  • Off white (Yesod), #CCD0BB
  • Tan (kether), #BDBA85
  • Blood red (Kabbalah), #903024
  • Dark purple (gothik kabbalah), #14061D
  • Purple (Kabbalah), #221847

There are quite a few ways to apply a color palette to a piece, and I’ve selected two of them that I sent to my “client.” One features a light background, and the other one a dark one. Both already have an unsettling feel to them, that we’ll further emphasize with textures.

In the first one, the background is our off white, the corner elements are dark purple, the skulls and keys are purple, the lightning bolts are tan, and the center piece elements are blood red.

Create a cool occult LP design with the occult symbols collection!

In the dark version, the background is dark purple, the corner elements are purple, the skulls and keys are red, the crown, bolts, and triangular element are tan, and the all seeing eye is off white. This helps to give it a bit more prominence in the composition.

Create a cool occult LP design with the occult symbols collection!

The “band” – Heather – preferred the dark one. The only change we made was to make the corner elements  off white, because they were getting lost on the dark purple background. The resulting composition is below.

Create a cool occult LP design with the occult symbols collection!

Finally, before moving forward in any way, it’s time for some file cleanup. Organizing and labeling your layers properly will save you (and anybody else that has to work with your file) a lot of time in the next stages.

I gave the center piece elements their own layer, then moved on to the secondary elements, followed by the corner elements, and finishing with the background and the guides. I also labeled all of these for what they are.

Create a cool occult LP design with the occult symbols collection!

Step 3: textures!

This is going to be the step where we’ll bring our carefully constructed layout to life, by adding substance and depth to it. All but one of the textures we’ll be using here are free.

Assembling the textures

Start by making sure you have the resources handy, which will be helpful and speed up the execution. Let’s assemble them.

Valleys in the Vinyl’s antique envelope texture

Create a cool occult LP design with the occult symbols collection!

I’m gifting you a texture from my personal vault, because it felt so right to use with the piece. It was generated from one of these sheets of very heavy paper, that got slightly creased. Save it by following this link.

Create a cool occult LP design with the occult symbols collection!

We’ll use photocopy-noise-textures-sbh-005.jpg for some subtle masking.

Create a cool occult LP design with the occult symbols collection!

Lost and Taken’s remixed chalk and pastel textures, #7

Create a cool occult LP design with the occult symbols collection!

StarNet blog’s painter’s effect texture pack, #4

Create a cool occult LP design with the occult symbols collection!

This brush stroke effect texture, by Chank Diesel

Create a cool occult LP design with the occult symbols collection!

This photocopy texture by clarisaponcedeleon

Create a cool occult LP design with the occult symbols collection!

This film texture by JakezDaniel

Create a cool occult LP design with the occult symbols collection!

Finally, this tough to find record wear pattern texture (see link in video description), from whichever dark corner of the internet I found it at. I suspect it’s a scan of an old copy of the Beatles’ White album.

Please note: This record texture was originally found on the web here, but since then has been removed. We are providing this file here. If you are the original creator of the file and would like to see yourself credited in another way, or removed, please get in touch.

Preparing the Photoshop document

Before we start adding textures everywhere, you need to create a new Photoshop document, and to transfer all of the vector elements into it. Because we’re going to independently affect the elements from the background, you need to at least have the background and the elements as separate smart objects into it. I actually transfered everything as independent elements, as you’ll see below.

First, we create that 15″x15″ canvas in Photoshop.

Create a cool occult LP design with the occult symbols collection!

Putting the same guides in place.

Create a cool occult LP design with the occult symbols collection!

Placing the corner elements.

Create a cool occult LP design with the occult symbols collection!

Placing the center piece.

Create a cool occult LP design with the occult symbols collection!

Adding the skulls and the keys.

Create a cool occult LP design with the occult symbols collection!

And organizing and labeling the layer mess.

Create a cool occult LP design with the occult symbols collection!

Quick notes

Quick note #1: in this tutorial, the term “clipping” or “clipped layer” is used a few times. This means that the layer is only visible/applies to the layer directly below it. You can very quickly do this by holding ‘Alt’ down on your keyboard and clicking between the two layers. Photoshop secrets created an handy animated gif demonstration.

Quick note #2: every time we’ll work with textures, we’ll follow this simple process: place as smart object, sharpen, desaturate, enhance contrast with levels, and modify the blending mode.

Placing the textures as smart objects, and using adjustment layers to tweak them, allows us to stick to a non destructive workflow. I’ve explored in depth the numerous pros and few cons of such a workflow in a past tutorial for the good peeps at Design Cuts: “How to Use Textures The Right Way.”

Actual texture work, part I

We’re going to start by texturing the background. We’re going to give it some coarse paper grain. Place BB_AntiqueEnvelope_04.jpg in your document, right above the background layer. Sharpen it (Filter > Sharpen > Sharpen).

Create a cool occult LP design with the occult symbols collection!

Desaturate it with a clipped hue/saturation adjustment layer.

Create a cool occult LP design with the occult symbols collection!

Emphasize the texture’s unique features with a clipped levels adjustment layer.

Create a cool occult LP design with the occult symbols collection!

Change the texture’s blending mode to Soft light @ 100% opacity.

Create a cool occult LP design with the occult symbols collection!

From there on, and I’ve said in my Quick notes, the process will be the same for most textures: place as a smart object, sharpen, desaturate, adjust the levels, and change the blending mode.

The next texture is the creased heavy paper texture I’ve passed on to you as a freebie.

Create a cool occult LP design with the occult symbols collection!

Levels

Create a cool occult LP design with the occult symbols collection!

Blending mode: Soft light @ 75% opacity.

Create a cool occult LP design with the occult symbols collection!

Adding type!

Now that the background is textured, we can turn the other elements back on. And we can notice something rather embarrassing: I haven’t added the type elements for the artist and album name! Since we’re just about to texture the various vector elements, it’s just the good time to add them in. We’ll be using League Spartan, a free and beautiful typeface by The League of Movable Type.

Create a cool occult LP design with the occult symbols collection!

As stated at the beginning, the band is called Fiat Lux, and the album’s name is Æterna. I’ve set my type 36 points tall, and set the kerning to Optical. I’ve simply placed the band’s name at the top of the crown, and the album name below the triangular element.

Create a cool occult LP design with the occult symbols collection!

Before we can proceed with the aging/texturing of the type, we need to do some layer organization. Start by giving the type elements their own layer group.

Create a cool occult LP design with the occult symbols collection!

Proceed then to group all of the various vector elements layer groups and the type elements into a master layer group.

Create a cool occult LP design with the occult symbols collection!

Next, add a layer mask to the master layer group. Make sure it’s unlinked from its content. This will allow us to edit the layer mask content independently from the layers themselves.

Create a cool occult LP design with the occult symbols collection!

Create a cool occult LP design with the occult symbols collection!

Proceed to open photocopy-noise-textures-sbh-005.jpg.

Create a cool occult LP design with the occult symbols collection!

Copy its content, and paste it into the layer mask. You can do so by clicking and pressing the ALT/OPTION key on the layer mask’s thumbnail.  This will give you access to the layer mask’s content, in which you can copy, paste, resize, paint, erase, etc, just like the rest of the time. You’ll just be limited to black, white, and gray hues when doing so.

This is what you’ll see once you’ve pasted the texture in the layer mask.

Create a cool occult LP design with the occult symbols collection!

Place the comet at your taste. I’m trying to bring as much of its white artifacts in the frame.

Create a cool occult LP design with the occult symbols collection!

After sharpening the texture, proceed to invert it.

Create a cool occult LP design with the occult symbols collection!

Simply click back on one of the layers to see the result.

Create a cool occult LP design with the occult symbols collection!

Should you be unsatisfied, you can use levels (CTRL/CMD+L) to tweak the texture’s impact on your piece.

Create a cool occult LP design with the occult symbols collection!

Create a cool occult LP design with the occult symbols collection!

The result wasn’t as intense as I wanted to the first time.

Create a cool occult LP design with the occult symbols collection!

This below is much better.

Create a cool occult LP design with the occult symbols collection!

And here’s the result.

Create a cool occult LP design with the occult symbols collection!

Actual texture work, part II

We can now move on to the rest of the texture work. We’ll follow the same process as when texturing the background.

Let’s start with LT_RemixedChalkPastel_07.jpg.

Create a cool occult LP design with the occult symbols collection!

Levels

Create a cool occult LP design with the occult symbols collection!

Blending mode: Soft light @ 50% opacity.

Create a cool occult LP design with the occult symbols collection!

Next in the texture stack is StarNet blog’s painter’s effect texture pack, #4.

Create a cool occult LP design with the occult symbols collection!

Create a cool occult LP design with the occult symbols collection!

Blending mode: Soft light @ 35% opacity.

Create a cool occult LP design with the occult symbols collection!

The following texture in our piece is the brush stroke texture.

Create a cool occult LP design with the occult symbols collection!

Create a cool occult LP design with the occult symbols collection!

Blending mode: Soft light @ 65% opacity.

Create a cool occult LP design with the occult symbols collection!

Next is the photocopy texture. It’ll help us to create a nice, organic vignette effect. Place it without fear of distorting it, so it cover precisely our canvas.

Create a cool occult LP design with the occult symbols collection!

Note how we’re using levels to reduce how light overall the texture is in this case.

Create a cool occult LP design with the occult symbols collection!

Blending mode: Overlay @ 100% opacity.

Create a cool occult LP design with the occult symbols collection!

It’s time to add some dust speckles and artifacts with JakezDaniel film texture.

Create a cool occult LP design with the occult symbols collection!

Other than sharpening, that texture doesn’t need any desaturation or levels tweaking. We can simply change its blending mode to Screen @ 35% opacity, and we’re done.

Create a cool occult LP design with the occult symbols collection!

Next up is the texture that’s going to emulate the wear pattern you’d find on an old record sleeve. While we’re using the same technique to display its artifacts as the film texture (Screen only lets white pixels show, while black ones are shown as transparent), we’ll use levels to tweak its intensity.

Create a cool occult LP design with the occult symbols collection!

Create a cool occult LP design with the occult symbols collection!

Blending mode: Screen @ 50% opacity.

Create a cool occult LP design with the occult symbols collection!

Here’s a look at my layers:

Create a cool occult LP design with the occult symbols collection!

Step 4: finishing touches

We’re going to add a halftone effect to our record sleeve art. It will emulate the cheap print job that this band had to rely on to be able to afford publishing their record. Start by creating a merged copy of all the visible layers (CTRL/CMD+ALT/OPTION+SHIFT+E). It’ll create a new layer at the top of your layer stack. I renamed it “Halftones.”

Create a cool occult LP design with the occult symbols collection!

Convert the layer to a smart object (Filter > Convert for smart filters on Photoshop CC).

Create a cool occult LP design with the occult symbols collection!

Go to Filter > Pixelate > Color halftone. The value that matters here is the Max. radius of 12 pixels. It determines how big my halftones dots will be.

Create a cool occult LP design with the occult symbols collection!

Create a cool occult LP design with the occult symbols collection!

Since the effect is quite strong, simply lower the layer’s opacity to 35%.

Create a cool occult LP design with the occult symbols collection!

Our piece is finished!

Create a cool occult LP design with the occult symbols collection!

We can now quickly head to MockupEverything to create a photo-realistic preview of what the record will look like, and land that art approval much better than with simply a “flat” JPG would.

Create a cool occult LP design with the occult symbols collection!

You have to admit that, being able to get a realistic preview of what could be is quite appealing!

Create a cool occult LP design with the occult symbols collection!

And that concludes our tutorial. I hope you had as much fun following it as I had writing it.

Create a cool occult LP design with the occult symbols collection!

Create a cool occult LP design with the occult symbols collection!

We’d love to see your own outcomes! Please share them with us, either in the Go Media Flickr pool, the Go Media Pinterest guest pinner board, the Go Media Facebook page, or even our Twitter feed.

Create a cool occult LP design with the occult symbols collection!

And that’s all I have for today. Until next time, cheers!

Creativity Boost: Best Spotify Playlists for Getting Sh*t Done, Go Media Staff, Volume 5 – Aaron Roberts

Creativity Boost

It’s that time again, folks. Music Monday! You’re in for a treat, ’cause our beloved Go Media Graphic Designer Aaron Roberts is here with an eclectic collection of songs certain to kick your week into high gear. Headphones on high, friends. It’s time for a Creativity Boost!

From Aaron: When I really need to focus, I’ll almost exclusively listen to ambient music. The music that fills the rest of my waking hours has funk, groove, twang, and is sometimes downright strange.

Diggin’ Aaron’s Creativity Boost Playlist? Listen to more of our:

Go Media Staff’s Spotify Playlists for Getting Sh*t Done:
Volume 1, William Beachy
bestspotifyplaylists-volume-11

Volume 2, Bryan Garvin
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Volume 3, Jeff Finley
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Volume 4, Wilson Revehl
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Follow Aaron on Behance | Twitter | LinkedIn | Flickr | Google+

Cover Photo by L.A. Lyles

20+ Holiday Illustration Inspirations

Holiday Illustration Inspiration

We’re all about getting into the holiday spirit here at our Cleveland design studio. From stockings to Secret Santa, we’re surrounded by Christmas cheer. But our love of the holidays isn’t limited to the office. It, of course, spills over to design.

(You could have guessed.)

We’ve collected a host of designs on our Pinterest page that make us smile, inspire us, too. We hope you enjoy.

Make sure to Follow Us on Pinterest year-round to stay connected to all that we love.

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Christmas Card Illustration, Pinned on Go Media’s Pinterest

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Adobe Inspire Cover, Pinned on Go Media’s Pinterest

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Holiday Card by Joey Chou, Pinned on Go Media’s Pinterest

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Chez Boris by Ed K Wong, Pinned on Go Media’s Pinterest

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Advent Calendar by Nataliya Mlodecka, Pinned on Go Media’s Pinterest

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Rudolph and Friends by Jerrod Maruyama, Pinned on Go Media’s Pinterest

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for Russian Power Magazine by Marina Pavlikovskaya, Pinned on Go Media’s Pinterest

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Christmas Wonderland by Lindsey Kellis Meredith, Pinned on Go Media’s Pinterest

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Christmas with Nate by Maven Creative, Pinned on Go Media’s Pinterest

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Wise Men by Brian Hurst, Pinned on Go Media’s Pinterest

Holiday Graphic Design Inspiration 2

Davos Poster by Herbert Leupin, Pinned on Go Media’s Pinterest

Holiday Graphic Design Inspiration 3
Happy Holidays by Matt Chase, Pinned on Go Media’s Pinterest

Holiday Graphic Design Inspiration 4
Macy’s Ad by Tad Carpenter, Pinned on Go Media’s Pinterest

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New Year by Sveta Shendrik on Behance

Holiday Graphic Design Inspiration 5

Renegade Craft Fair LA Poster by beastandbean, Pinned on Go Media’s Pinterest

Holiday Graphic Design Inspiration 6
Holiday: Paris Cover, Pinned on Go Media’s Pinterest

1985
1985 by Matt Kaufenberg, Pinned on Go Media’s Pinterest

Holiday Graphic Design Inspiration 7

Merry Christmas by Ryo Takemasa, Pinned on Go Media’s Pinterest

Holiday Graphic Design Inspiration 8
Deck the Halls Christmas Card by Poppy and Red, Pinned on Go Media’s Pinterest

Holiday Illustration 9
Deer Christmas Card Design, Pinned on Go Media’s Pinterest

Holiday Illustration 10
Mano Market Illustration, Pinned on Go Media’s Pinterest

Holiday Illustration 11
Holiday Card by Kate Moross, Pinned on Go Media’s Pinterest

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The Rabbit Choir by Alex T Smith, Pinned on Go Media’s Pinterest

What Do You Want To Be When You Grow Up?

What Do You Want To Be When You Grow Up?

There is so much pressure behind the age-old phrase ‘What do you want to be when you grow up?’ Don’t you agree?

Weapons of Mass Creation Fest speaker Kumar Arora took to our stages, tackling this phrase to see if it is actually a valid way of finding one’s life work. Stemming from various experiences between his career and personal life, Kumar explores how people find their passion, seek out new potential opportunities, take risks, and pursue multiple projects/ventures.

“When you start seeing life as a collection of stories, adventures, projects and dreams, it’s no longer about achieving just a job title.” – Kumar Arora “

Spoiler alert: Kumar didn’t nail down his life’s work early on and believe us, he’s doing just fine…

Watch the Video

[iframe src=”//player.vimeo.com/video/109133205?title=0&byline=0&portrait=0″ width=”635″ height=”357″ frameborder=”0″ allowfullscreen=”allowfullscreen”]

Listen to the Podcast



[iframe width=”100%” height=”166″ scrolling=”no” frameborder=”no” src=”https://w.soundcloud.com/player/?url=https%3A//api.soundcloud.com/tracks/180096491&color=ff9900&auto_play=false&hide_related=true&show_comments=true&show_user=true&show_reposts=false”]


Kumar’s talk was given at Cleveland  Weapons of Mass Creation Fest 2014 in Cleveland, OH. For more info check out wmcfest.com

Kumar Arora is a man with many plans. Cleveland serial entrepreneur and business angel behind many notable startups and brands, some of his ventures include iLTHY®, Black Rose Entertainment, & more. Consistently pushing the envelope on design and innovation, much of his work centers on the idea of creating novel products and household brands. His concentration and work lies in a variety of industries including fashion, tech, nano-science, entertainment, marketing, and design. Currently, he is paving the way with his newest project, Rogue Eyewear, using experimental materials combined with bold designs for a new perspective in a stagnant industry.

More Kumar | Facebook | Twitter | Instagram | LinkedIn | Google+

The Power of WordPress – Why We Believe in it, Why You Should, too

The Benefits of WordPress

Here at Cleveland Web Design company Go Media, we are pumped about WordPress CMS. It’s our go-to – super-reliable, always there – a total constant. Yep, it pretty much makes us do cartwheels.

Here’s the thing.

We believe in WordPress, because we really feel it will serve as an excellent foundation to obtain your goal of simplifying website administration, publishing exactly what you want, improving User Experience and more.  All without compromising quality, usability and accountability.

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What is it and Why it Rocks

The WordPress CMS is a user-friendly administrative tool that will allow your staff to make frequent updates and changes to the website without needing an experienced developer. Some key features (from WordPress.org):

  • WordPress is a standards compliant platform that works with current browsers and is continually updated to work in future browsers as well
  • Easy to use, making content management simple and fun
  • Pushes your site rankings to a new level based on its core structure
  • Update content and keep everything in one website, such as your homepage, blog, and any other interior pages (About, Contact, etc)
  • Allow users to register and leave comments that you will be able to approve before they go live on your site
  • Establish various author roles where each can have different roles, permissions and administration privileges
  • Easy, automatic application upgrades

The benefits of wordpress

How We Use It

Go Media puts WordPress at the foundation of your website development. We then extend the platform to meet the specific needs of your project. Over the years we have built so many WordPress  powered solutions we decided to develop our own Go Media WordPress plugins. This growing code library extends the native features of WordPress so we can efficiently add things like custom post types and special theme options. This allows us to quickly make possible sections like events, your team biographies, portfolio galleries, service menus, location information and much much more. Here are some additional benefits to choosing Go Media as your WordPress  provider:

  • Early adopters with nearly a decade of WordPress  experience. Meaning the highest quality of custom development delivered in less time.
  • Expert compliance with Best Practices such as the Codex API, Template Hierarchy, Stylesheets and Security Standards.
  • Search Engine Optimization (SEO) minded approach to theme development for improved keyword indexing and therefore better Search Engine results.
  • Experts in high exposure, high traffic implementations, including caching, maintenance, migration and content delivery network (CDN) integration.
  • We are PHP and MySQL programmers with advanced knowledge of the WordPress  Source Code.
  • Exclusive, private & redundant Cloud Hosting on Rackspace & Amazon.
  • Fully integrated, automatic offsite file and database backups to secure, private Amazon S3 partitions for disaster recovery.
  • Hosting System Administration with 24/7 uptime for ongoing management of hundreds of WordPress  environments & configuration.

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Why do you believe in the power of WordPress? Leave a comment for us below!

Music Monday: Best Spotify Playlists for Getting Sh*t Done with Wilson Revehl

Music Monday, Go Media Style

It’s that time again, fellow creatives! Arguably, the longest day of the week. Never fear, Music Monday is here.

Up to the bat this week is Cleveland web designing company, Go Media Partner, VP, Web Developer and resident Chief Geek, Wilson Revehl.

So kick back, crank that volume up and get ready for:

Wil Revehl Amplify

Wilson says: This is my audible caffeine to keep me pressing on with a project. No lyrics, because I’m easily distracted. Being a web developer, my projects require a ton of critical thinking. I prefer EDM to power up on and my favorite is super aggressive dubstep. Enjoy!
More Go Media Staff’s Spotify Playlists for Getting Sh*t Done:
Volume 1, William Beachy
bestspotifyplaylists-volume-11
Volume 2, Bryan Garvin
bestspotifyplaylists-volume-2
Volume 3, Jeff Finley
bestspotifyplaylistsvolume3jefffinley
Volume 5, Aaron Roberts
creativity-boost-best-spotify-playlists-for-getting-shirt-done-go-media-staff-volume-5

Most Popular Posts

Most Popular Posts: How to Learn Graphic Design & More by Your Friends at Go Media

Welcome to the Go Media’s Zine! Are you a passionate creative, student, designer, entrepreneur?

You’re in the right place.

Inside you’ll find the tools you’ll need to successfully do what you love. We’ll share real-world practical advice, solid business techniques, step-by-step tutorials, as well as educational podcasts and webinars to take you to the next level. We give all of our secrets away and cultivate an open environment for the sharing of insights and inspiration.

Join us.

When you’re ready, we would also love for you to be a part of our community. Please comment on posts, become an active member of our social media community and/or email to find out ways you can contribute your own designs or tutorials to the GoMediaZine, brought to you by Go Media, the go to source to build a website in Northeast Ohio and beyond.

Quick Guides

With hundreds of posts in our archives sometimes it’s hard to know where to begin. Our Start Here page is a great place to get started. This page holds 7 quick guides to becoming the creative you’ve always dreamed you’d be. You’ve landed on one of these lists so let’s get started, shall we? Most Popular Posts

Money Matters
A Graphic Designer’s Guide to Pricing
How to Charge For Your Graphic Design Work (& Get What You Deserve)
Answers to Your Top Questions About Pricing Your Design Work


Branding
Branding: More Than Just a Logo
Logo Design vs. Branding – what’s the difference?

Tutorials
From Sketch to Vector Illustration
Gigposter Design: The New Sex

How to Create Explosive Typographic Effects in Cinema 4D
Create a Dream Design with 3D Typography
How to Set up Your Wacom for Awesome Results
How to Create Photorealistic T-Shirt Mockup
Comic Book Style Graphic Design
Old School Type – Line Gradients
Easy to Accomplish VSCO Cam Effect in Photoshop
Distressing Techniques in Adobe Illustrator
Illustrator and Photoshop Tutorial: Create a Cool Occult LP Jacket with the Occult Symbols Vector Collection!
Tutorial – Lines & Dots: How to Make Quick and Easy Patterns in AI
6 Essentials to Setting Up Your Illustrator Documents

Step by Step: Using the Vector Packs

Apparel 
How to Get Your Apparel Line into Retail Stores
Tutorial: Pro Tips on Preparing Artwork for T-Shirt Printing
The Fundamentals of Great T-Shirt Design

Round-Ups
Top 28 Best Motion Graphics Blogs and Resources
Go Media’s 100+ Must Have Design Resources
Poster Design: 50 Excellent Inspirations
40+ Cool and Inspiring Poster Designs

Freebies
Free Exclusive Resource from Jimiyo: Skull Reference Photos
Totally Free Fonts for Designers 2014
Vector Freebie: Mouse Cursors
40+ More Fonts to Download Immediately

Typography
Become a Master Typographer: How to Choose the Perfect Typeface
100 Top Resources for Typography and Hand-Lettering

Social Media
Top Social Media Hashtags for Designers

Other
Low Budget Screenprinting – A Newbie’s Guide
The Only 2 T-Shirt Mockup Websites You Need in Your Life

Top Graphic Design Tutorials: Improve Your Skills Now

Top Graphic Design Tutorials:
a Quick Guide by Your Friends at Go Media

Welcome to the Go Media’s Zine!

Are you a passionate creative, student, designer, entrepreneur?

You’re in the right place.

Inside you’ll find the tools you’ll need to successfully do what you love. We’ll share real-world practical advice, solid business techniques, step-by-step tutorials, as well as educational podcasts and webinars to take you to the next level.

Our Cleveland based graphic designers give all of our secrets away and cultivate an open environment for the sharing of insights and inspiration.

Join us.

When you’re ready, we would also love for you to be a part of our community. Please comment on posts, become an active member of our social media community and/or email to find out ways you can contribute your own designs or tutorials to the GoMediaZine.

Quick Guides

With hundreds of posts in our archives sometimes it’s hard to know where to begin. Our Start Here page is a great place to get started. This page holds 7 quick guides to becoming the creative you’ve always dreamed you’d be. You’ve landed on one of these lists so let’s get started, shall we? Read on to learn how you can:

Improve Your Skills
1. From Sketch to Vector Illustration
2. Aged Type Effect in Photoshop (w/Ps Action)
3. Intricate Patterns in Illustrator
4. Vintage Typography Tutorial
5. Create 3D objects in Cinema 4D from vector art
6. Tutorial: How to Design and Print Custom Silk Screen Die-Cut Stickers
7. Collaboration! Two samurai (artists) are more powerful than one.
8. Easy to accomplish VSCO Cam effect in Photoshop
9. Screen-Printed Movie Poster Tutorial by Pale Horse
10. Go Media’s Rapid Fire Illustration Technique
11. Thick Line Art: Creating Iconic Vector Art
12. The Lost and Taken Poster: A case study and texturing tutorial
13. Illustration Tutorial: “The Man Who Knew It All”Technical Process & Design Philosophy
14. Typography Tutorial: The Soul in the Machine – Adding Glitch Techniques to Your Work
15. Easy to Accomplish VSCO Effect in Photoshop
16. Distressing Techniques in Adobe Illustrator
17. How to Set Up Your Wacom for Awesome Results
18. Comic Book Style Graphic Design
19. Create a Dream Design with 3D Typography
20. Gigposter Design: The New Sex
21.  Old School Type – Line Gradients
22. How to Create Explosive Typographic Effects in Cinema 4D

How to Start Your Own Clothing Company

How to Start Your Own Clothing Company:
a Quick Guide by Your Friends at Go Media

Welcome to the Go Media’s Zine!

Are you a passionate creative, student, designer, entrepreneur?

You’re in the right place.

Inside you’ll find the tools you’ll need to successfully do what you love. We’ll share real-world practical advice, solid business techniques, step-by-step tutorials, as well as educational podcasts and webinars to take you to the next level.

We give all of our secrets away and cultivate an open environment for the sharing of insights and inspiration.


Join us.

When you’re ready, we would also love for you to be a part of our community. Please comment on posts, become an active member of our social media community and/or email to find out ways you can contribute your own designs or tutorials to the GoMediaZine.

Quick Guides

With hundreds of posts in our archives sometimes it’s hard to know where to begin. Our Start Here page is a great place to get started. This page holds 7 quick guides to becoming the creative you’ve always dreamed you’d be (brought to you by the best web graphics company in Cleveland, Go Media). You’ve landed on one of these lists so let’s get started, shall we? Read on to learn how you can:

Start Your Own Clothing Company
Articles:
1. How to Launch a T-Shirt Line in One Day
2. The Fundamentals of Great T-Shirt Design
3. Starting your own shirt line. PART 1
4. Starting your own shirt line. PART 2
5. Apparel Printing: the Designer’s Guide
6. How to Get Your Apparel Line into Retail Stores
7. 15 Awful Mistakes Made by Designers in the Music & Apparel Industry – 1 of 3
8. 15 Awful Mistakes Made by Designers in the Music & Apparel Industry – 2 of 3 
9. 15 Awful Mistakes Made by Designers in the Music & Apparel Industry – 3 of 3
10. Pointers for Designers Working with Apparel Companies 
11. A Designer’s Guide to Pricing
12. How to Charge For Your Graphic Design Work (& Get What You Deserve)
13. 10 Tips to avoid designer’s block
14. How to Win at Design by Humans
15. Apparel Design: 120+ Inspirations from Go Media’s Portfolio
16. 5 Keys to Branding Your Apparel Line Like a Boss (+1 Top Secret to a Successful Launch)

Tutorials:
1. Anatomy of a Band T-Shirt 
2. Design Process: “Sick” Metal Band T-Shirt 
3. Tutorial: “Lady Luck” T-Shirt Illustration
4. Go Media’s Rapid-Fire Illustration Technique
5. How to Design Your Own Custom Hoodie
6. Sexy Holiday Vector Pin-Up Girl Technique
7. How to design a t-shirt on a budget and a tight deadline
8. Ornate Lettering Process
9. Designing Ultra SceneXCore Apparel!
10. Beautiful Vector Illustration
11. How to Create Vintage T-Shirt Designs with no drawing ability
12. Pro Tips on Preparing Artwork for T-Shirt Printing
13. Keys to Launching an Online T-Shirt Business

How to Launch and Run a Thriving Design Business

How to Run A Successful Design Business:
a Quick Guide by Your Friends at Go Media

Welcome to the Go Media’s Zine!

Are you a passionate creative, student, designer, entrepreneur?

You’re in the right place.

Inside you’ll find the tools you’ll need to successfully do what you love. We’ll share real-world practical advice, solid business techniques, step-by-step tutorials, as well as educational podcasts and webinars to take you to the next level courtesy of the best web design company in Cleveland, Go Media.

We give all of our secrets away and cultivate an open environment for the sharing of insights and inspiration.

Join us.

When you’re ready, we would also love for you to be a part of our community. Please comment on posts, become an active member of our social media community and/or email to find out ways you can contribute your own designs or tutorials to the GoMediaZine.

Quick Guides

With hundreds of posts in our archives sometimes it’s hard to know where to begin. Our Start Here page is a great place to get started. This page holds 7 quick guides to becoming the creative you’ve always dreamed you’d be. You’ve landed on one of these lists so let’s get started, shall we? Read on:

Tips to Launch and Run a Thriving Design Business

1. How to Launch your Freelance Business: 9 Simple Tips
2. Moving beyond Freelancing: 4 Insights to Growing your Design Firm
3. A Designer’s Guide to Pricing
4. How to Charge For Your Graphic Design Work (& Get What You Deserve)
5. 12 Tips for Flawless Service & Happy Clients
6. Beating Busters: How to Identify and Avoid Bad Clients
7. Accountants, lawyers, and doctors, oh my! A designer’s guide to business.
8. Everything You Need to Know About Dealing with Difficult Clients
9. Thoughts on Design Integrity. Getting what you want from your client
10. Secret to Success: Track Your Metrics!
11. On Developing a Dedicated Sales Team
12. The Number One Myth of Hiring (& How You Can Overcome It)
13. 10 Mistakes Freelancers Should Avoid Today
14. How to Make (and Save) Money as a Graphic Designer
15. How to Build a Stand-Out Brand: Whys and Ways to Stand Out
16. How to Land and Maintain Big Clients: 11 Absolutely Essential Tips
17. 6 Questions to Consider When Rebranding Your Company
18. Networking Tips: Secrets to Networking Success
19. F#@% Your Function, Find Your Fire
20. Want to Get Comfortable Charging What You’re Worth? Start Shifting YOur Mindset about Pricing Structures. Here’s How:
21. The Biggest Surprise When Starting My Design Business
22. Invoicing Clients for Graphic Design Work: How-To
23. Answers to Your Top Questions about Pricing Your Design Work

How to Become a Master Typographer

How to Learn Typography:
a Quick Guide by Your Friends at Go Media, the source for website services in Cleveland

Welcome to the Go Media’s Zine!

Are you a passionate creative, student, designer, entrepreneur?

You’re in the right place.

Inside you’ll find the tools you’ll need to successfully do what you love. We’ll share real-world practical advice, solid business techniques, step-by-step tutorials, as well as educational podcasts and webinars to take you to the next level.

We give all of our secrets away and cultivate an open environment for the sharing of insights and inspiration.

Join us.

When you’re ready, we would also love for you to be a part of our community. Please comment on posts, become an active member of our social media community and/or email to find out ways you can contribute your own designs or tutorials to the GoMediaZine.

Quick Guides

With hundreds of posts in our archives sometimes it’s hard to know where to begin. Our Start Here page is a great place to get started. This page holds 7 quick guides to becoming the creative you’ve always dreamed you’d be. You’ve landed on one of these lists so let’s get started, shall we? Read on to learn how you can:

Become a Master Typographer:

1. Become a Master Typographer: How to Choose the Perfect Typeface
2. Become a Master Typographer: 19 Expert Secrets to Creating Custom Lettering
3. Become a Master Typographer: Pro Tips – Making and Breaking the Rules
4. Become a Master Typographer: Playing with your Food (And Other Ways to Get Creative with Type)
5. 100 Top Resources for Typography and Hand-Lettering
6. Typography Shortcuts: ‘Custom’ Type Treatments for the Lazy Designer