Foil stamping is always a fan favorite, due to the elegance and high visual impact that it can provide. Foil stamping (also called hot stamping, dry stamping, foil imprinting, or leaf stamping) can be used to add flair to products like business cards, book covers, gift cards, office folders, and a whole host of professional or personal items. Instead of using plates or inks to print words and shapes, foil stamping uses dies, or sculpted metal stamps.
Foil Stamping: How it’s done
The heated dies seal a thin layer of metallic leaf/foil onto a surface. The foil comes in a wide roll, large enough for several passes, backed by mylar. The hot die works similarly to a letterpress. Once it’s heated, the die presses the foil against the substrate material with enough pressure that the foil sticks only in the intended places, leaving a slight imprint.
Foil leaf is available in every imaginable color and pattern. Rarer types of leaf come in matte, pearlescent, holographic, opalescent, or glossy finish. There are also semi-transparent foils that allow an under color to show through. Not only does it provide a uniquely vibrant image with depth, but foil stamping can be applied to a much more diverse selection of substrates when compared to ink. Businesses typically use foil stamping to identify folders, cards, signs, and magnets with their logo. The reflective and unusual treatment is sure to catch the eye of your potential customer!